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Self-congruence theory : towards a greater understanding on the global and malleable selves in a sports specific consumption context
Plewa, Carolin; Palmer, Karen - In: International journal of sports marketing & sponsorship 15 (2014) 4, pp. 230-252
Persistent link: https://www.econbiz.de/10010410853
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The impact of rebranding on club member relationships
Plewa, Carolin; Lu, Vinh; Veale, Roberta - In: Asia Pacific journal of marketing and logistics 23 (2011) 2, pp. 222-242
Persistent link: https://www.econbiz.de/10009153401
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Investigating the use of information technology in managing innovation : a case study from a university technology transfer office
Rampersad, Giselle; Plewa, Carolin; Troshani, Indrit - In: Journal of engineering and technology management : JET-M 29 (2012) 1, pp. 3-21
Persistent link: https://www.econbiz.de/10009565825
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Organisational culture differences and market orientation: an exploratory study of barriers to university-industry relationships
Plewa, Carolin; Quester, Pascale; Baaken, Thomas - In: International journal of technology transfer and … 5 (2006) 4, pp. 373-389
Persistent link: https://www.econbiz.de/10003471660
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Key success factors for research institutions in research commercialization and industry linkages: outcomes of a German/Australian cooperative project
Baaken, Thomas; Plewa, Carolin - In: Management of technology : new directions in technology …, (pp. 75-89). 2007
Persistent link: https://www.econbiz.de/10003416113
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A dyadic study of "champions" in university-industry relationships
Plewa, Carolin; Quester, Pascale - In: Asia Pacific journal of marketing and logistics 20 (2008) 2, pp. 211-226
Persistent link: https://www.econbiz.de/10003728816
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IOS adoption in innovation networks: a case study
Rampersad, Giselle; Troshani, Indrit; Plewa, Carolin - In: Industrial management & data systems 112 (2012) 9, pp. 1366-1383
Persistent link: https://www.econbiz.de/10010025994
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University–industry linkage evolution: an empirical investigation of relational success factors
Plewa, Carolin; Korff, Nisha; Baaken, Thomas; … - In: R & D management 43 (2013) 4, pp. 365-380
Persistent link: https://www.econbiz.de/10010164777
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The evolution of university–industry linkages—A framework
Plewa, Carolin; Korff, Nisha; Johnson, Claire; … - In: Journal of engineering and technology management : JET-M 30 (2013) 1, pp. 21-44
Persistent link: https://www.econbiz.de/10010065293
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Technology adoption and performance impact in innovation domains
Plewa, Carolin; Troshani, Indrit; Francis, Anthony; … - In: Industrial management & data systems 112 (2012) 5, pp. 748-766
Persistent link: https://www.econbiz.de/10009974130