Similar Search Results

Competition between manufacturer's online customization channel and conventional retailer

Li, Gang; Huang, Fengfeng; Cheng, T. C. E.; Ji, Ping - In: IEEE transactions on engineering management : EM 62 (2015) 2, pp. 150-157

Persistent link: https://www.econbiz.de/10010528864

Customers' online shopping preferences in mass customization

Aichner, Thomas; Coletti, Paolo - In: Journal of direct, data and digital marketing practice … 15 (2013) 1, pp. 20-35

Persistent link: https://www.econbiz.de/10010256418

Strategische Netzwerke für komplexe Konsumgüter : am Beispiel der industriellen Maßkonfektion

Steffen, Marion - 2001

Persistent link: https://www.econbiz.de/10001546534

Co-creating e-commerce last-mile logistics with consumers : a conceptual framework and future research agenda

Wang, Xueqin; Yuen, Kum Fai; Wong, Yiik Diew; Li, Kevin … - In: Key challenges and opportunities for quality, …, (pp. 177-202). 2021

Persistent link: https://www.econbiz.de/10012506170

Moving into mass customization : information systems and management principles ; with 66 tables

Rautenstrauch, Claus (ed.); … - 2002

Persistent link: https://www.econbiz.de/10001666497

Moving into Mass Customization : Information Systems and Management Principles

Rautenstrauch, Claus (ed.); Seelmann-Eggebert, Ralph (ed.); … - 2002

Mass Customization leads the strategy of today`s well succeeded companies. It indulges the customer with the so long yearned for product and/or service that exactly fits his desires and specifications. This book compiles a hand-selected variety of testimonies from Mass Customization experts...