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The value of the structural power of the chief information officer in enhancing forward-looking firm performance
Feng, Cong; Patel, Pankaj; Fay, Scott - In: Journal of management information systems : JMIS 38 (2021) 3, pp. 765-797
Persistent link: https://www.econbiz.de/10012804173
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Staying small, staying strong? : retail store underexpansion and retailer profitability
Fay, Scott; Feng, Cong; Patel, Pankaj - In: Journal of business research : JBR 144 (2022), pp. 663-678
Persistent link: https://www.econbiz.de/10013185026
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Marketing capability and new venture survival : the role of marketing myopia
Patel, Pankaj; Feng, Cong; Guedes, Maria João - In: Industrial marketing management : the international … 93 (2021), pp. 307-326
Persistent link: https://www.econbiz.de/10012501913
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The well-trodden path : complementing market and entrepreneurial orientation with a strategic emphasis to influence IPO survival in the United States
Feng, Cong; Patel, Pankaj; Xiang, Kexin - In: Journal of business research : JBR 110 (2020), pp. 370-385
Persistent link: https://www.econbiz.de/10012237868
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LGBT workplace equality policy and customer satisfaction : the roles of marketing capability and demand instability
Patel, Pankaj; Feng, Cong - In: Journal of public policy & marketing 40 (2021) 1, pp. 7-26
Persistent link: https://www.econbiz.de/10012534330
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Overbidding in electronic auctions : factors influencing the propensity to overbid and the magnitude of overbidding
Feng, Cong; Fay, Scott; Sivakumar, K. - In: Journal of the Academy of Marketing Science 44 (2016) 2, pp. 241-260
Persistent link: https://www.econbiz.de/10011453228
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Patterns of product improvements and customer response
Sivakumar, K.; Feng, Cong - In: Journal of business research : JBR 104 (2019), pp. 27-43
Persistent link: https://www.econbiz.de/10012104895
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The environmental turbulence concept in marketing : a look back and a look ahead
Chatterjee, Lagnajita; Feng, Cong; Nakata, Cheryl; … - In: Journal of business research : JBR 161 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014288152
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The effect of probabilistic selling on the optimal product mix
Fay, Scott; Xie, Jinhong; Feng, Cong - In: Journal of retailing 91 (2015) 3, pp. 451-467
Persistent link: https://www.econbiz.de/10011377056
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Inferring salesperson capability using stochastic frontier analysis
Feng, Cong; Fay, Scott A. - In: The journal of personal selling & sales management : JPSSM 36 (2016) 3, pp. 294-306
Persistent link: https://www.econbiz.de/10011565557