Purpose: Mobile phone industries are no longer relying on voice services. It is predicted that data services are expected to be a remediation for the declining of average revenue per user (ARPU) in telecommunication market. The purpose of this paper is to find the factors that influence the...

The use of mobile phones in poverty reduction and development has ignited much interest over the past decade. To take advantage of the rapid expansion of mobile phones in developing countries, businesses, government agencies and non-governmental organisations are increasingly turning their...