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Evaluating the economic performance of Spanish wineries

Sellers Rubio, Ricardo - In: International journal of wine business research : IJWBR 22 (2010) 1, pp. 73-84

Persistent link: https://www.econbiz.de/10003977120

Wine ratings and advertising strategies: is there a link?

Sellers Rubio, Ricardo - In: Wine Economics and Policy 10 (2021) 2, pp. 87-97

Advertising is one of the most widely used marketing resources in the beverage industry, yet the wine industry has not made an intense use of this resource over time. The small average size of wineries together with rising concerns about the effectiveness of advertising has led many wineries to...

Persistent link: https://www.econbiz.de/10012814241

Assessing performance in services : the travel agency industry

Sellers Rubio, Ricardo; Nicolau-Gonzálbez, Juan L. - In: The service industries journal 29 (2009) 5/6, pp. 653-667

Persistent link: https://www.econbiz.de/10003880551

Efficiency determinants in retail stores : a Bayesian framework

Assaf, A. George; Barros, Carlos Pestana; Sellers … - In: Omega : the international journal of management science 39 (2011) 3, pp. 283-292

Persistent link: https://www.econbiz.de/10008798156

Different approaches to the evaluation of performance in retailing

Sellers Rubio, Ricardo; Más Ruiz, Francisco José - In: The international review of retail, distribution and … 17 (2007) 5, pp. 503-522

Persistent link: https://www.econbiz.de/10003603022

Technical efficiency in the retail food industry : the influence of inventory investment, wage levels, and age of the firm

Sellers Rubio, Ricardo; Más Ruiz, Francisco José - In: European journal of marketing : EJM 43 (2009) 5/6, pp. 652-669

Persistent link: https://www.econbiz.de/10009525839

Testing the decoy effect in the presence od store brands

Sellers Rubio, Ricardo; Nicolau-Gonzalbez, Juan-Luis - In: International journal of retail & distribution management 43 (2015) 1, pp. 113-125

Persistent link: https://www.econbiz.de/10010526583

Rentabilidad de las empresas vinculadas a las marcas colectivas en el sector vinícola

Sellers Rubio, Ricardo; Más Ruiz, Francisco José - In: Universia business review : revista trimestral de … 38 (2013), pp. 68-83

Persistent link: https://www.econbiz.de/10009760752

Productivity growth in the winery sector : evidence from Italy and Spain

Sellers Rubio, Ricardo; Sottini, Veronica Alampi; … - In: International journal of wine business research : IJWBR 28 (2016) 1, pp. 59-75

Persistent link: https://www.econbiz.de/10011562742

Economic efficiency of members of protected designations of origin : sharing reputation indicators in the experience goods of wine and cheese

Sellers Rubio, Ricardo; Más Ruiz, Francisco José - In: Review of managerial science 9 (2015) 1, pp. 175-196

Persistent link: https://www.econbiz.de/10010473126

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