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Nijssen, E. J.
51
Nijssen, Edwin J.
30
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9
Douglas, Susan P.
9
Hillebrand, Bas
9
Nijssen, Ed
6
Schepers, Jeroen J. L.
6
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5
Jong, Ad de
5
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4
Nijssen, Ed J.
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3
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3
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2
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Lieshout, Karin F.M.
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71
Performance Effects of Using the Balanced Scorecard: A Note on the Dutch Experience
Braam, Geert J.M.
;
Nijssen, Edwin J.
- In:
Long range planning : LRP ; international journal of …
37
(
2004
)
4
,
pp. 292
Persistent link: https://www.econbiz.de/10005882703
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72
Exploring product and service innovation similarities and differences
Nijssen, Edwin J.
;
Hillebrand, Bas
;
Vermeulen, Patrick A.M.
- In:
International journal of research in marketing : IJRM ; …
23
(
2006
)
3
,
pp. 241-252
Persistent link: https://www.econbiz.de/10007278354
Saved in:
73
Examining the animosity model in a country with a high level of foreign trade
Nijssen, Edwin J.
;
Douglas, Susan P.
- In:
International journal of research in marketing : IJRM ; …
21
(
2004
)
1
,
pp. 23-38
Persistent link: https://www.econbiz.de/10006166428
Saved in:
74
Strategic reactions of national brand manufacturers towards private labels: An empirical study in The Netherlands
Verhoef, Peter C.
;
Nijssen, Edwin J.
;
Sloot, Laurens M.
- In:
European journal of marketing : EJM
36
(
2002
)
11
,
pp. 1309-1326
Persistent link: https://www.econbiz.de/10006085888
Saved in:
75
Success factors of line extensions of fast-moving consumer goods
Nijssen, Edwin J.
- In:
European journal of marketing : EJM
33
(
1999
)
5-6
,
pp. 450-469
Persistent link: https://www.econbiz.de/10006096791
Saved in:
76
Unraveling willingness to cannibalize: a closer look at the barrier to radical innovation
Nijssen, Edwin J.
;
Hillebrand, Bas
;
Vermeulen, Patrick A.M.
- In:
Technovation : the international journal of …
25
(
2005
)
12
,
pp. 1400-1409
Persistent link: https://www.econbiz.de/10006811421
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77
Conjoining International Marketing and Relationship Marketing: Exploring Consumers' Cross-Border Service Relationships
Nijssen, Edwin J.
;
Herk, Hester van
- In:
Journal of international marketing
17
(
2009
)
1
,
pp. 91-115
Persistent link: https://www.econbiz.de/10008174755
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78
Branding fresh food products: Exploratory empirical evidence from the Netherlands
Nijssen, Edwin J.
;
Trijp, Hans C.M.Van
- In:
European review of agricultural economics : ERAE
25
(
1998
)
2
,
pp. 228-242
Persistent link: https://www.econbiz.de/10007694350
Saved in:
79
Don’t just fix it, make it better! Using frontline service employees to improve recovery performance
Heijden, Gielis A. H.
;
Schepers, Jeroen J. L.
;
Nijssen, …
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
5
,
pp. 515-530
Persistent link: https://www.econbiz.de/10010162032
Saved in:
80
Executive Insights: Integrating Branding Strategy Across Markets: Building International Brand Architecture
Douglas, Susan P.
;
Craig, C.Samuel
;
Nijssen, Edwin J.
- In:
Journal of international marketing
9
(
2001
)
2
,
pp. 97
Persistent link: https://www.econbiz.de/10007238875
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