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Cross-channel integration and customer experience in omnichannel retail services
Chung, Kyunghwa; Oh, Kyung Wha; Kim, Minjeong - In: Service science 14 (2022) 4, pp. 307-317
Persistent link: https://www.econbiz.de/10014293775
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Antecedents and outcomes of omnichannel retail customer experience
Nguyen Hai Ninh; Tran Manh Dung - In: International journal of electronic marketing and … 14 (2023) 2, pp. 171-189
Persistent link: https://www.econbiz.de/10014310008
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Understanding big consumer opinion data for market-driven product design
Jin, Jian; Liu, Ying; Ji, Ping; Liu, Hongguang - In: International journal of production research 54 (2016) 9/10, pp. 3019-3041
Persistent link: https://www.econbiz.de/10011496889
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What impacts customer experience for B2B enterprises on using AI-enabled chatbots? : insights from Big data analytics
Kushwaha, Amit Kumar; Kumar, Prashant; Kar, Arpan Kumar - In: Industrial marketing management : the international … 98 (2021), pp. 207-221
Persistent link: https://www.econbiz.de/10013206362
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Insights from hashtag #supplychain and Twitter Analytics : considering Twitter and Twitter data for supply chain practice and research
Chae, Bongsug - In: International journal of production economics 165 (2015), pp. 247-259
Persistent link: https://www.econbiz.de/10011309038
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Healthy predictions? : questions for data analytics in health care
Hiller, Janine S. - In: American business law journal : the official … 53 (2016) 2, pp. 251-314
Persistent link: https://www.econbiz.de/10011491934
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Effects of big data analytics and traditional marketing analytics on new product success : a knowledge fusion perspective
Xu, Zhenning; Frankwick, Gary L.; Ramirez, Edward - In: Journal of business research : JBR 69 (2016) 5, pp. 1562-1566
Persistent link: https://www.econbiz.de/10011450328
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Enterprise systems and data analytics : a fantasy football case study
Sellitto, Carmine; Hawking, Paul - In: International journal of enterprise information systems … 11 (2015) 3, pp. 1-12
Persistent link: https://www.econbiz.de/10011388067
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Big Data Analytics Based on Logistical Models
Nywlt, Johannes - 2015
Over the past years, a change of feedback data in terms of quantity, quality, and timeliness could be observed in production. The generation of high resolution production feedback data enables producing companies to apply big data analytics in order to create competitive advantages. This paper...
Persistent link: https://www.econbiz.de/10013015035
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A systematic literature review of data science, data analytics and machine learning applied to healthcare engineering systems
Salazar-Reyna, Roberto; Gonzalez-Aleu, Fernando; … - In: Management decision 60 (2022) 2, pp. 300-319
Persistent link: https://www.econbiz.de/10013162823