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424
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84
Milgrom, Paul
71
Chandy, Rajesh K.
59
Roberts, John M.
54
Johar, Gita Venkataramani
37
Bloom, Nicholas
34
Gibbons, Robert
33
Mahajan, Aprajit
32
Sanderson, Paul
27
Morrison, Pamela D.
23
Eifert, Benn
21
Barker, Richard
19
Hendry, John
19
McKenzie, David
19
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19
Tellis, Gerard J.
19
Chandy, Rajesh
18
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14
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12
Ambler, Tim
10
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10
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9
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9
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9
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9
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8
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8
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8
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8
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8
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8
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7
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7
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7
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7
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Journal of marketing
36
Introductory Chapters
30
Energy economist : an international analysis
24
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
23
Journal of marketing research : JMR
21
MSI reports : working paper series
15
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14
The American economic review
14
Journal of Consumer Research
13
Report / Marketing Science Institute
13
American Economic Review
11
Business strategy review
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Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
10
CORE Discussion Papers RP
10
Finance and economics discussion series
10
Marketing Science
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Working paper / Centre for Business Research, University of Cambridge
9
Working paper series
9
Development policy review
8
Journal of the Academy of Marketing Science
8
Marketing management : a quarterly business management publication of the American Marketing Association
8
Accounting, Organizations and Society
7
Discussion Paper
7
Discussion Papers / Center for Mathematical Studies in Economics and Management Science (CMS-EMS), Kellogg Graduate School of Management
7
ESRC Centre for Business Research - Working Papers
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Journal of marketing management : MM
6
Working Papers / Overseas Development Institute
6
Critical perspectives on accounting : an international journal for social and organizational accountability
5
Journal of Economic Theory
5
Levine's Working Paper Archive
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Management science : journal of the Institute for Operations Research and the Management Sciences
5
Organization : the critical journal of organization, theory and society
5
Report / Marketing Science Institute / Marketing Science Institute
5
The journal of economic perspectives : EP ; a journal of the American Economic Association
5
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4
Econometrica
4
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
4
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Harvard business review : HBR
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ECONIS (ZBW)
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RePEc
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17
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EconStor
8
BASE
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51
Products as self-evaluation standards : when owned and unowned products have opposite effects on self-judgment
Weiss, Liad
;
Johar, Gita Venkataramani
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
6
,
pp. 915-930
Persistent link: https://www.econbiz.de/10011489867
Saved in:
52
Mining consumer minds : downstream consequences of host motivations for home-sharing platforms
Chung, Jaeyeon
;
Johar, Gita Venkataramani
;
Li, Yanyan
; …
- In:
Journal of consumer research : JCR ; an …
48
(
2022
)
5
,
pp. 817-838
Persistent link: https://www.econbiz.de/10012877735
Saved in:
53
Autonomous shopping systems : identifying and overcoming barriers to consumer adoption
Bellis, Emanuel de
;
Johar, Gita Venkataramani
- In:
Journal of retailing
96
(
2020
)
1
,
pp. 74-87
Persistent link: https://www.econbiz.de/10012295809
Saved in:
54
Mistaken inferences from advertising conversations : a modest research agenda
Johar, Gita Venkataramani
- In:
Journal of advertising : official publication of the …
45
(
2016
)
3
,
pp. 318-325
Persistent link: https://www.econbiz.de/10011591601
Saved in:
55
Consumer desire for control as a barrier to new product adoption
Faraji-Rad, Ali
;
Melumad, Shiri
;
Johar, Gita Venkataramani
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
3
,
pp. 347-354
Persistent link: https://www.econbiz.de/10011739825
Saved in:
56
Meaning of manual labor impedes consumer adoption of autonomous products
Bellis, Emanuel de
;
Johar, Gita Venkataramani
;
Poletti, …
- In:
Journal of marketing
87
(
2023
)
6
,
pp. 949-965
Persistent link: https://www.econbiz.de/10014432751
Saved in:
57
Organizing for radical product innovation : the overlooked role of willingness to cannibalize
Chandy, Rajesh K.
;
Tellis, Gerard J.
-
2009
Persistent link: https://www.econbiz.de/10003836291
Saved in:
58
When do chief marketing officers affect firm value? : a customer power explanation
Boyd, D. Eric
;
Chandy, Rajesh K.
;
Cunha, Marcus
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 1162-1176
Persistent link: https://www.econbiz.de/10008796495
Saved in:
59
Managing the future : CEO attention and innovation outcomes
Yadav, Manjit S.
;
Prabhu, Jaideep C.
;
Chandy, Rajesh K.
- In:
MSI reports : working paper series
(
2007
)
2
,
pp. 99-125
Persistent link: https://www.econbiz.de/10003605725
Saved in:
60
Competitive response to radical product innovations
Aboulnasr, Khaled
;
Narasimhan, Om
;
Blair, Edward
; …
- In:
Journal of marketing
72
(
2008
)
3
,
pp. 94-110
Persistent link: https://www.econbiz.de/10003709045
Saved in:
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