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Re-thinking the concept of surplus : embracing co-creation experiences in economics

Chakrabarti, Avik; Ramaswamy, Venkatram - In: The B.E. journal of economic analysis & policy 14 (2014) 4, pp. 1283-1297

Persistent link: https://www.econbiz.de/10010419890

Latent class models for conjoint analysis

Ramaswamy, Venkatram; Cohen, Steven H. - In: Conjoint measurement : methods and applications, (pp. 415-446). 2001

Persistent link: https://www.econbiz.de/10001690282

Die Zukunft des Wettbewerbs : einzigartige Werte mit dem Kunden gemeinsam schaffen

Prahalad, Coimbatore K.; Ramaswamy, Venkatram - 2004

Persistent link: https://www.econbiz.de/10001902562

Latent class models for conjoint analysis

Ramaswamy, Venkatram; Cohen, Steven H. - In: Conjoint measurement : methods and applications, (pp. 361-392). 1999

Persistent link: https://www.econbiz.de/10001444734

On the role of social asset specificity in the channel integration decision

Majumdar, Sumit Kumar - In: Journal of institutional and theoretical economics : JITE 150 (1994) 2, pp. 375-400

Persistent link: https://www.econbiz.de/10001163434

Co-Creating Development

Ramaswamy, Venkat - 2011

We are now in a new age of stakeholder engagement. Thanks to the World Wide Web, social media, and advances in mobile and interactive communications and information technologies, networked individuals around the globe are no longer passive and docile recipients of dispensed instructions and...

Persistent link: https://www.econbiz.de/10012562796