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The synergistic impact of market and technology orientations on sustainable innovation performance : evidence from manufacturing firms

Alerasoul, S. Alireza; Afeltra, Giovanna; Bouncken, … - In: International journal of entrepreneurial behavior & research 28 (2022) 6, pp. 1556-1580

Persistent link: https://www.econbiz.de/10013387615

The role of market orientation and innovation capability in export performance of small- and medium-sized enterprises : a Latin American perspective

Kolbe, Diana; Frasquet Deltoro, Marta; Calderón … - In: Multinational business review 30 (2022) 2, pp. 289-312

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The effect of high-performance work systems on new product development in knowledge-based companies through the mediating role of marketing capability

Shahriari, Mohsen - In: International journal of business innovation and … 29 (2022) 2, pp. 267-283

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Contributory role of innovative capabilities in Malaysian small and medium enterprises performance

Ganesh, R.; Haslinda, A. - In: International journal of services, economics and management 14 (2023) 1, pp. 78-107

Persistent link: https://www.econbiz.de/10014311182

Effects of entrepreneurial orientation, marketing, and innovation capabilities, on market performance : the mediating effect of sustainable competitive advantage

Elgarhy, Sayed Darwish; Abou-Shouk, Mohamed - In: International journal of contemporary hospitality management 35 (2023) 6, pp. 1986-2004

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Breaking away from servitization paradox to improve manufacturing enterprises' service innovation performance : the roles of market orientation and service supply chain dynamic cap...

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The role of entrepreneurial marketing & innovation capability in the performance of SMEs during covid-19 pandemic : evidence of MSMEs in West Java

Sari, Diana; Kusuma, Belinda Aretha; Sihotang, John; … - In: Cogent business & management 10 (2023) 1, pp. 1-11

decreased. Entrepreneurial marketing and innovation capability have proven to increase the performance of MSMEs. However, it was … still questioned whether entrepreneurial marketing and innovation capability would increase performance during COVID-19 …) and innovation capability (product innovation, serve innovation, process innovation, and business model innovation) have a …

Persistent link: https://www.econbiz.de/10014477060

Competitive advantage : a longitudinal analysis of the roles of data-driven innovation capabilities, marketing agility, and market turbulence

Alghamdi, Omar A.; Agag, Gomaa - In: Journal of retailing and consumer services 76 (2024), pp. 1-15

Persistent link: https://www.econbiz.de/10014460768

The roles of product innovation capability in marketing performance

Khasanah, Imroatul; Sukresna, I. Made - In: Journal of developmental entrepreneurship : JDE 28 (2023) 3, pp. 1-20

Persistent link: https://www.econbiz.de/10014435392

International product rollout strategies and performance : the moderating effects of product innovativeness, order of entry and firm size

Nik Mohd Hazrul Nik Hashim; Amin Ansary - In: European journal of international management : EJIM 21 (2023) 3, pp. 369-399

Persistent link: https://www.econbiz.de/10014387963