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Holland, Heinrich
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Kreutzer, Ralf T.
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Stone, Bob
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Deutscher Dialogmarketing Verband
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Springer Fachmedien Wiesbaden
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National Bureau of Economic Research
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Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
6
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
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Erasmus Research Institute of Management
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Siegfried-Vögele-Institut <Königstein, Taunus>
4
David Shepard Associates
3
Deutscher Dialogmarketing Verband e.V.
3
European Association of Agricultural Economists - EAAE
3
Faculteit der Economische Wetenschappen, Erasmus Universiteit Rotterdam
3
Institut für Statistik und Mathematische Wirtschaftstheorie <Augsburg>
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Inter-American Development Bank
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Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Deutsche Post AG
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2
Southern Agricultural Economics Association - SAEA
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Springer Gabler <Firma>
2
Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing <13., Hamburg>
2
Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing <14., 2019, Pforzheim>
2
Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing <4, 2009, Nürnberg>
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Academia de Studii Economice din Bucureşti
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Agricultural Economics Society - AES
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Agricultural and Applied Economics Association - AAEA
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Bayerische Akademie für Werbung und Marketing
1
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Books on Demand GmbH <Norderstedt>
1
Bundesanstalt für Landwirtschaft und Ernährung
1
Bundesverband Digitale Wirtschaft
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SpringerLink / Bücher
43
Health marketing quarterly
34
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
21
Dialogmarketing im Dialog : Festschrift zum 10-jährigen Bestehen des Siegfried Vögele Instituts
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International journal of pharmaceutical and healthcare marketing : IJPHM
18
Journal of Consumer Marketing
17
Marketing Intelligence & Planning
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Direct marketing : an international journal
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Direct marketing in action : cutting-edge strategies for finding and keeping the best customers
14
Journal of business research : JBR
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Leitfaden Online-Marketing ; [Bd. 1]
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Direct store delivery : concepts, applications and instruments
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Springer eBook Collection / Business and Economics
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ERIM report series research in management
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Journal of marketing research : JMR
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Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives
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Springer eBook Collection
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Europäische Hochschulschriften / 5
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Research
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European Journal of Marketing
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European journal of operational research : EJOR
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International direct marketing : principles, best practices, marketing facts
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Marketing Science
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NBER working paper series
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Journal of advertising research
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Schriften zu Dialogmarketing 'revisited'
7
Arbeitsbericht ... des Competence Center E-Business Basel
6
Arbeitsberichte der Hochschule für Wirtschaft FHNW
6
Dialogmarketing Perspektiven 2014/2015 : Tagungsband 9. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
6
Die Bank
6
Direkt-Marketing : Praxiswissen für erfolgreichen Kundendialog
6
ERIM Report Series Research in Management
6
Innovationen im Kundendialog : reales Kundenverhalten und reales Marketing
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ECONIS (ZBW)
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RePEc
85
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BASE
11
EconStor
8
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1
Direct marketing and the structure of farm sales : an unconditional quantile regression approach
Park, Timothy A.
- In:
Journal of agricultural and resource economics : JARE ; …
40
(
2015
)
2
,
pp. 266-284
Persistent link: https://www.econbiz.de/10011347960
Saved in:
2
Incorporating direct marketing activity into latent attrition models
Schweidel, David A.
;
Knox, George
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
3
,
pp. 471-487
Persistent link: https://www.econbiz.de/10009759889
Saved in:
3
Evaluating the factors influencing the number of visits to farmers' markets
Abelló, Francisco J.
;
Palma, Marco A.
;
Waller, Mark L.
; …
- In:
Journal of food products marketing
20
(
2014
)
1
,
pp. 17-35
Persistent link: https://www.econbiz.de/10010355143
Saved in:
4
Optimization of the annual planning of targeted offers in direct marketing
Delanote, S.
;
Leus, Roel
;
Talla Nobibon, Fabrice
- In:
Journal of the Operational Research Society : OR
64
(
2013
)
12
,
pp. 1770-1779
Persistent link: https://www.econbiz.de/10010228329
Saved in:
5
DMA Customer Acquisition Barometer 2014
Jain, Yashraj
;
Colwell, Andrew
- In:
Journal of direct, data and digital marketing practice …
15
(
2013/14
)
4
,
pp. 270-275
Persistent link: https://www.econbiz.de/10010385972
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6
Price comparison, price competition, and the effects of ShopBots
Passyn, Kirsten A.
;
Diriker, Memo
;
Settle, Robert B.
- In:
Journal of business & economics research
11
(
2013
)
9
,
pp. 401-415
Persistent link: https://www.econbiz.de/10010198481
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7
Highlights from the 2013 Abacus Annual Trends Report
Masnaghetti, Michele
- In:
Journal of direct, data and digital marketing practice …
15
(
2013
)
1
,
pp. 71-76
Persistent link: https://www.econbiz.de/10010256403
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8
The 2013 Customer Intimacy Index
Wood, Andy
- In:
Journal of direct, data and digital marketing practice …
15
(
2013
)
1
,
pp. 64-70
Persistent link: https://www.econbiz.de/10010256405
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9
DMA print tracking : attributes of media channels
Jain, Yashraj
;
Reed, David
- In:
Journal of direct, data and digital marketing practice …
15
(
2013
)
1
,
pp. 56-63
Persistent link: https://www.econbiz.de/10010256408
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10
IDM Student Competion 2013 : English Wine Week
Reed, David
- In:
Journal of direct, data and digital marketing practice …
15
(
2013
)
1
,
pp. 51-55
Persistent link: https://www.econbiz.de/10010256411
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