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Conceptualizing consumption in the imagination : relationships and movements between imaginative forms and the marketplace
Jenkins, Rebecca; Molesworth, Mike - In: Marketing theory 18 (2018) 3, pp. 327-347
Persistent link: https://www.econbiz.de/10011926109
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Assessing the imagination scale's nomological validity : effect of hedonic versus utilitarian product types and abstract versus concrete advertising execution
Dewi, Ike Janita; Ang, Swee Hoon - In: Gadjah Mada international journal of business 22 (2020) 2, pp. 118-136
Persistent link: https://www.econbiz.de/10012519102
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Pricing the Groove : hedonic equation estimates for rare vinyl records
Cameron, Samuel; Sonnabend, Hendrik - In: Applied economics 52 (2020) 50, pp. 5516-5530
Persistent link: https://www.econbiz.de/10012307748
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The estimation of consumer preferences for attributes : a comparison of discrete choice and hedonic approaches
Kishor, Nalin M. - 1990
Persistent link: https://www.econbiz.de/10000842839
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Sustainability, well-being and consumption : the limits of hedonic approaches
O'Neill, John - In: Citizenship and consumption, (pp. 172-190). 2008
Persistent link: https://www.econbiz.de/10003759890
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"Alternative hedonism" and the citizen-consumer
Soper, Kate - In: Citizenship and consumption, (pp. 191-205). 2008
Persistent link: https://www.econbiz.de/10003759907
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The taste for variety : a hedonic analysis
Drescher, Larissa; Thiele, Silke; Weiss, Christoph R. - In: Economics letters 101 (2008) 1, pp. 66-68
Persistent link: https://www.econbiz.de/10003787492
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Rethinking Regulatory Engagement Theory
Pham, Michel T.; Avnet, Tamar - In: Journal of consumer psychology : JCP : the official … 19 (2009) 2, pp. 115-123
Persistent link: https://www.econbiz.de/10003860423
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Exploring the moderating effects of the hedonic/utilitarian value on brand extension evaluations
Tsao, Wenchin; Wu, Couchen - In: Journal of international selling and sales management 13 (2007) 1, pp. 3-20
Persistent link: https://www.econbiz.de/10003426550
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Food and consumer economics
Unnevehr, Laurian J.; Eales, James S.; Jensen, Helen H.; … - In: American journal of agricultural economics 92 (2010) 2, pp. 506-521
Persistent link: https://www.econbiz.de/10008904321