Similar Search Results

Rashid, Sabrina; Ghose, Kamal - In: Marketing intelligence & planning 33 (2015) 1, pp. 2-19

Persistent link: https://www.econbiz.de/10010528570

Geyskens, Inge; Keller, Kristopher Oliver; Dekimpe, … - In: Business horizons 61 (2018) 3, pp. 487-496

Persistent link: https://www.econbiz.de/10011866418

Muruganantham, G.; Priyadharshini, K. - In: International journal of retail & distribution management 45 (2017) 6, pp. 660-682

Persistent link: https://www.econbiz.de/10011747858

Hasliza Hassan; Muhammad Sabbir Rahman; Abu Bakar Sade - In: International journal of business excellence 17 (2019) 3, pp. 290-305

Persistent link: https://www.econbiz.de/10011997497

Shelepova, Е. V.; V. I., Samofalov - In: European research studies 21 (2018) 2, pp. 970-984

Persistent link: https://www.econbiz.de/10012222070

He, Jiaxun; Huang, Haiyang; Wu, Wanying - In: Industrial marketing management : the international … 72 (2018), pp. 161-173

Persistent link: https://www.econbiz.de/10011887323

Ahuja, Yukti; Shekhar, Shashi; Sharma, Jigyasa - In: International journal of business and globalisation : IJBG 24 (2020) 1, pp. 39-56

Persistent link: https://www.econbiz.de/10012168639

Schroeder, Jonathan E.; Borgerson, Janet; Wu, Zhiyan - In: The journal of brand management : an international journal 22 (2015) 3, pp. 261-279

Persistent link: https://www.econbiz.de/10011349976

Davies, Melissa; Armstrong, Cole; Blaszka, Matthew - In: Sport management review 25 (2022) 3, pp. 406-427

Persistent link: https://www.econbiz.de/10013426216

Onyas, Winfred Ikiring; Ryan, Annmarie - In: Journal of marketing management : MM 31 (2015) 1/2, pp. 141-166

Persistent link: https://www.econbiz.de/10010511373