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Purpose The purpose of this paper is to examine the combined roles that perceived usefulness (PU), perceived ease of use, perceived security and hedonic motivation play on the adoption of e-banking. It also aims to determine the ability of hedonic motivation to transfer the effect of other...
Persistent link: https://www.econbiz.de/10014760769
Purpose – The purpose of this paper is to investigate the relationship between customer focus and new product performance. Design/methodology/approach – Senior management of Malaysian manufacturing firms was the target respondent of this study. Data were collected using mail questionnaire...
Persistent link: https://www.econbiz.de/10014689526
Purpose – This paper aims to highlight the planning and implementation processes of a higher education institution ISO 9000 quality management system. Design/methodology/approach – The paper discusses the issues and challenges faced by the institution in the process of maintaining and going...
Persistent link: https://www.econbiz.de/10014689547
Purpose: The purpose of this paper is to investigate the impact of health-care quality of emergency medical services on brand equity of cardiac institutes by using industry-specific measure, 5Qs model of health-care service quality (HCSQ). Design/methodology/approach: Survey method technique...
Persistent link: https://www.econbiz.de/10012071121
Purpose: This paper examines the interaction of human capital and CRM on the performance of SMEs in Yemen. Design/methodology/approach: The study used a quantitative approach in investigating the interacting effect of human capital on the relationship between CRM and SMEs' performance in Yemen....
Persistent link: https://www.econbiz.de/10012413037