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The purpose of this study is to refine and examine the reliability and validity of e-service quality determinants in online purchase environment. The study assessed the perception of 425 online buyers from Rajasthan. The measure used for the study was the determinants of e-service quality to...
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Purpose – This study aims to bridge the gap in the literature in measuring the service quality in E-commerce such as process quality, outcome quality and recovery towards customer's satisfaction. Design/methodology/ approach – A field survey carried out with the help of questionnaire derived...
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The purpose of this study is to analyze whether ease of use has a significant effect on customer satisfaction, to analyze whether trust has a significant effect on customer satisfaction, to analyze whether service quality has a significant effect on customer satisfaction, to analyze whether...
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