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Dictionary of marketing commun...
Similar by subject
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Year of publication
From:
To:
Subject
All
Marketing
31,464
Marketingmanagement
17,141
Marketing management
16,550
Consumer behaviour
4,057
Theorie
3,967
Theory
3,951
Konsumentenverhalten
3,922
Deutschland
3,370
Germany
2,983
marketing
2,602
Relationship marketing
2,567
Beziehungsmarketing
2,533
USA
2,197
United States
2,010
Brand management
1,974
Markenführung
1,955
Strategisches Management
1,946
Online-Marketing
1,677
Internet marketing
1,639
Marktforschung
1,439
Management
1,420
Innovation
1,367
Werbung
1,351
Unternehmenserfolg
1,249
Firm performance
1,202
Advertising
1,200
Strategic management
1,162
Marketing theory
1,142
Marketingtheorie
1,135
Agribusiness
1,104
Market research
1,101
Social Web
1,055
SME
1,052
Social web
1,052
KMU
1,040
Internationales Marketing
983
International marketing
928
Economics
847
Markenimage
846
Electronic Commerce
845
more ...
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Online availability
All
Free
10,070
Undetermined
9,267
Type of publication
All
Book / Working Paper
26,071
Article
20,903
Other
523
Journal
471
Type of publication (narrower categories)
All
Article in journal
11,004
Aufsatz in Zeitschrift
11,004
Aufsatz im Buch
3,741
Book section
3,741
Hochschulschrift
2,332
Graue Literatur
2,167
Non-commercial literature
2,167
Thesis
1,901
Collection of articles of several authors
1,760
Sammelwerk
1,760
Lehrbuch
1,392
research-article
1,282
Textbook
1,150
Aufsatzsammlung
1,069
Working Paper
1,032
Arbeitspapier
915
Bibliografie enthalten
862
Bibliography included
862
Konferenzschrift
798
Case study
691
Fallstudie
691
Dissertation u.a. Prüfungsschriften
576
Conference proceedings
416
Ratgeber
373
Guidebook
350
review-article
331
Handbook
224
Handbuch
224
review
200
conceptual-paper
196
Reprint
187
Congress Report
185
Bibliographie
178
Glossar enthalten
174
Glossary included
174
Festschrift
154
case-report
148
Wörterbuch
142
viewpoint
112
Article
111
more ...
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Language
All
English
26,658
German
11,968
Undetermined
8,268
Hungarian
569
French
244
Russian
133
Polish
119
Spanish
72
Romanian
39
Italian
38
Ukrainian
34
Dutch
28
Portuguese
23
Swedish
22
Lithuanian
21
Finnish
9
Czech
8
Danish
7
Croatian
7
Slovak
7
Turkish
7
Bulgarian
4
Serbian
4
Arabic
2
Kazakh
2
Macedonian
2
Slovenian
2
Old English (ca. 450-1100)
1
Valencian
1
Japanese
1
Nepali
1
Norwegian
1
Chinese
1
more ...
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Author
All
Kotler, Philip
262
Meffert, Heribert
260
Bruhn, Manfred
255
Pepels, Werner
158
Homburg, Christian
124
Irwin, Scott H.
94
Fritz, Wolfgang
93
Wiedmann, Klaus-Peter
89
Kaiser, Harry M.
86
Bauer, Hans H.
81
Belz, Christian
80
Sheth, Jagdish N.
79
Tomczak, Torsten
77
Kirchgeorg, Manfred
70
Reinecke, Sven
68
McDonald, Malcolm
66
Backhaus, Klaus
65
Kleinaltenkamp, Michael
62
Wilson, William W.
62
Good, Darrel L.
61
Esch, Franz-Rudolf
59
Diller, Hermann
57
Huber, Frank
54
Kumar, V.
52
Piercy, Nigel
52
Jabbar, Mohammad A.
51
Kreutzer, Ralf T.
51
Kuß, Alfred
51
Baker, Michael John
50
Kitchen, Philip J.
50
Ahlert, Dieter
49
Armstrong, Gary
49
Jayne, Thomas S.
49
Keller, Kevin Lane
49
Brown, Stephen
48
Zerres, Michael P.
48
Dichtl, Erwin
47
Albers, Sönke
46
Vrontis, Demetris
45
Nufer, Gerd
44
more ...
less ...
Institution
All
Agricultural and Applied Economics Association - AAEA
542
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Springer Fachmedien Wiesbaden
169
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
143
European Association of Agricultural Economists - EAAE
140
Southern Agricultural Economics Association - SAEA
134
Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign
123
American Marketing Association
120
Economic Research Service, Department of Agriculture
111
African Association of Agricultural Economists - AAAE
98
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
97
Australian Agricultural and Resource Economics Society - AARES
94
Department of Applied Economics, College of Agricultural, Food, and Environmental Sciences
94
Office of the Chief Economist, Department of Agriculture
72
Université Paris-Dauphine (Paris IX)
71
Department of Agricultural & Applied Economics, University of Wisconsin-Madison
51
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
50
Department of Agricultural and Resource Economics, University of California-Berkeley
47
International Livestock Research Institute (ILRI), Consultative Group on International Agricultural Research (CGIAR)
45
Sociedade Brasileira de Economia e Sociologia Rural - SOBER
40
Western Agricultural Economics Association - WAEA
40
European Society for Opinion and Marketing Research
34
Food Industry Center, College of Agricultural, Food, and Environmental Sciences
33
HAL
31
Agricultural and Food Policy Center (AFPC), Department of Agricultural Economics
30
Books on Demand GmbH <Norderstedt>
30
Fördergesellschaft Marketing an der Universität Augsburg
30
Zwick Center for Food and Resource Policy, Department of Agricultural and Resource Economics
29
Department of Agricultural and Resource Economics, University of Maryland
26
Edward Elgar Publishing
24
Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues - GEWISOLA
23
Graduate School of Business and Economics (GSBE), School of Business and Economics
23
Maastricht : METEOR, Maastricht Research School of Economics of Technology and Organization
23
University of Western Sydney
23
Agricultural Marketing Service, Department of Agriculture
22
International European Forum on Innovation and System Dynamics in Food Networks
22
WorldFish Center, Consultative Group on International Agricultural Research (CGIAR)
22
IGI Global
21
more ...
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Published in...
All
SpringerLink / Bücher
527
European Journal of Marketing
525
Journal of business research : JBR
431
Industrial marketing management : the international journal for industrial and high-tech firms
309
Marketing Intelligence & Planning
263
Europäische Hochschulschriften / 5
230
Journal of strategic marketing
212
Journal of Food Distribution Research
208
European journal of marketing : EJM
187
Journal of marketing management : MM
175
Springer eBook Collection
174
Journal of the Academy of Marketing Science
157
Journal of marketing
145
Management Science
134
The journal of business & industrial marketing
131
Journal of Agricultural and Applied Economics
130
Gabler Edition Wissenschaft
126
Marketing intelligence & planning
122
Management science : journal of the Institute for Operations Research and the Management Sciences
121
Journal of Consumer Marketing
118
Springer eBook Collection / Business and Economics
114
Journal of marketing communications
110
Lehrbuch
102
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
101
International Food and Agribusiness Management Review
94
Journal of retailing and consumer services
92
International Journal of Bank Marketing
83
Journal of Business & Industrial Marketing
83
International Marketing Review
82
Journal of marketing education : JME
81
Agricultural Economics Reports
80
Amber Waves
80
2007 Second International Conference, August 20-22, 2007, Accra, Ghana
79
Journal of Product & Brand Management
79
Marketing theory
79
farmdoc daily
74
Review of Marketing and Agricultural Economics
72
The marketing review
72
Agricultural and Resource Economics Review
70
Economics Papers from University Paris Dauphine
69
more ...
less ...
Source
All
ECONIS (ZBW)
29,423
USB Cologne (EcoSocSci)
7,428
RePEc
6,427
Other ZBW resources
2,340
BASE
1,846
EconStor
264
USB Cologne (business full texts)
166
OLC EcoSci
70
ArchiDok
4
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Showing
71
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80
of
47,968
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
71
Marketing
: concepts and decision making
Groß, Charles W.
;
Peterson, Robin T.
-
1987
Persistent link: https://www.econbiz.de/10000723768
Saved in:
72
The use of the logit model to create a market share model for industry to aid the marketer in strategic market planning
Ford, John B.
-
1985
Persistent link: https://www.econbiz.de/10000724084
Saved in:
73
Analysis for strategic market planning decisions
Day, George S.
-
1987
-
1. reprint
Persistent link: https://www.econbiz.de/10000734721
Saved in:
74
The principles and practice of
marketing
Frain, John C.
-
1986
Persistent link: https://www.econbiz.de/10000735824
Saved in:
75
Die
Marketing
-Profis : Jagd der Konzerne nach Märkten und Kunden
Hartig, Hans-Jürgen
;
Heinker, Helge-Heinz
-
1990
-
1. Aufl.
Persistent link: https://www.econbiz.de/10000801168
Saved in:
76
Fundamentals of Nigerian
marketing
Osuala, Esogwa C.
-
1988
Persistent link: https://www.econbiz.de/10000807709
Saved in:
77
The fourth era of
marketing
: product oriented
Pento, Tapio
-
1990
Persistent link: https://www.econbiz.de/10000808247
Saved in:
78
The complete guide to
marketing
and the law
Posch, Robert J.
-
1988
Persistent link: https://www.econbiz.de/10000771254
Saved in:
79
Modern
marketing
Hoffmann, Istvánné
-
1990
Persistent link: https://www.econbiz.de/10000813946
Saved in:
80
Industrial
marketing
: cases and concepts
Corey, E. Raymond
(
contributor
)
-
1991
-
4. ed
Persistent link: https://www.econbiz.de/10000814217
Saved in:
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