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which firms slant their reports toward the prior beliefs of their customers in order to build a reputation for quality. Bias … quality when its reports conform to the consumer's prior expectations. We use this fact to build a model of media bias in … emerges in our model even though it can make all market participants worse off. The model predicts that bias will be less …
Persistent link: https://www.econbiz.de/10012774200
which firms slant their reports toward the prior beliefs of their customers in order to build a reputation for quality. Bias … quality when its reports conform to the consumer's prior expectations. We use this fact to build a model of media bias in … emerges in our model even though it can make all market participants worse off. The model predicts that bias will be less …
Persistent link: https://www.econbiz.de/10012467012
which firms slant their reports toward the prior beliefs of their customers in order to build a reputation for quality. Bias … quality when its reports conform to the consumer's prior expectations. We use this fact to build a model of media bias in … emerges in our model even though it can make all market participants worse off. The model predicts that bias will be less …
Persistent link: https://www.econbiz.de/10014028528
communication theory into past research to develop a concept called media reputation, defined as the overall evaluation of a firm …The resource-based view proposes that reputation is a resource leading to competitive advantage. Past research tested … this by using Fortune ratings to measure reputation, but these ratings are theoretically weak. This paper integrates mass …
Persistent link: https://www.econbiz.de/10014039002
We review the theoretical literature on market determinants of media bias. We present a theoretical framework that …
Persistent link: https://www.econbiz.de/10014025202
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) effects on corporate reputation. By structuring past research, this paper aims to improve the understanding of how CSR is … capable to enhance the corporate reputation of companies operating in the media industry. When it comes to CSR, media …
Persistent link: https://www.econbiz.de/10012118904
Persistent link: https://www.econbiz.de/10014229048
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