Purpose – The purpose of this paper is to examine the nature of nostalgia, especially nostalgia associated with place, and its potential in the development of branding and advertising images for the hospitality industry. Design/methodology/approach – The paper achieves its aims by reviewing...

Purpose – The purpose of this paper is to explore the way in which fiction written in English has portrayed establishments which provide accommodation and food: namely inns and hotels. This personal mental portrayal contributes to the image of hotels by readers of fiction and ultimately to...

Purpose – The purpose of this paper is to consider how film can induce image, both individually and collectively. In particular, the psychological drivers of film are explored and how these may impact on tourism visitation. The impacts of film and cinema are explored, as is the relationship...

Purpose – The purpose of this paper is to explore how tourism and hospitality images are validated and checked to ensure accuracy through the use of online resources. These refined images ultimately impact on buying patterns. Design/methodology/approach – The author reviews the literature on...

Purpose – The purpose of this paper is to explore the destination image of Mongolia held by actual and potential tourists, including how such images are formed and its implications in destination marketing. Design/methodology/approach – A quantitative research was undertaken in order to...

Purpose – The purpose of this paper is to explore the relationship between political instability upon destination image and perception and tourism consumer behavior. Design/methodology/approach – The paper takes a case study approach and uses cross‐sectional and qualitative methods to...

Purpose This study seeks to determine the effect of sustainable practices on willingness to pay a price premium (WTPP) in the hotels and resorts in the Fiji islands. It will also assess how implementing these sustainable practices influences guest re-visit intentions. Design/methodology/approach...

Purpose – This paper aims to provide a deeper understanding of the effective use of Facebook within the hotel industry. It explored which current Facebook practices are effective/persuasive using the elaboration likelihood model (ELM) as the main theoretical foundation....

Purpose – This paper aims to address the central guiding questions: What principles of services management need urgent re-thinking in the Asian Century? What opportunities and challenges lie ahead? Design/methodology/approach – This paper provides a review of relevant literature on hedonic...

Purpose – The purpose of this paper is to analyse the impact of green marketing strategies on consumer purchasing patterns in Mauritius. The present research also explores the possibility of introducing greener patterns of consumption into contemporary lifestyles in the current context where...