Innovation plays a vital role in the internationalization process of international new ventures (INVs). However, to date, there are insufficient empirical studies exploring the innovation decisions that enable these firms to grow once the internationalization process has started. In response to...

1. Digital Business in Africa: Social Media and Related Technologies – An Introduction -- 2. Ethical Social Media Marketing in Africa -- 3. The Benefits and Challenges of Social Media Marketing: Experience from Small and Rural-Based Entrepreneurs in the Vhembe District of Limpopo Province,...

Part 1. Digital Service Delivery - Introduction and the African Context -- Chapter 1. Digital Service Delivery in Africa- An Introduction (by Ogechi Adeola, Jude N. Edeh, Robert E. Hinson and Fulufhelo Netswera) -- Chapter 2. Digital Channels Catalysing Businesses in Fast Expanding African...