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Value co-creation and customer retention in services : identifying a relevant moderator and mediator

Banik, Shanta; Rabbanee, Fazlul K. - In: Journal of consumer behaviour 22 (2023) 3, pp. 646-663

Persistent link: https://www.econbiz.de/10014326197

Roles of customer involvement in rapport and satisfaction

Fatima, Johra Kayeser; Razzaque, Mohammed Abdur - In: Asia Pacific journal of marketing and logistics 25 (2013) 3, pp. 452-471

Persistent link: https://www.econbiz.de/10009776154

Towards innovation, co-creation and customers' satisfaction : a banking sector perspective

Malik, Muhammad Imran; Ahsan, Rizwan - In: Asia Pacific journal of innovation and entrepreneurship … 13 (2019) 3, pp. 311-325

Persistent link: https://www.econbiz.de/10012153351

Kundenintegration bei Finanzdienstleistungen

Enke, Margit; Poznanski, Steffi - 2005

Zur Erstellung maßgeschneiderter Dienstleistungen ist die Mitwirkung des Kunden (Kundenintegration) unerlässlich. Dem … Management von Kundenintegration auf Anbieterseite wird jedoch in der Praxis zu wenig Bedeutung beigemessen. Sie hat aber … fundmentalen Einfluss auf die Effizienz und Effektivität der Leistungserstellung. Der vorliegende Beitrag stellt Kundenintegration …

Persistent link: https://www.econbiz.de/10010296595

The use of marketing indicators to measure and monitor the effects of implementing the concept of user-driven innovation

Krawczyk, Marzena - In: E-Finanse : finansowy kwartalnik internetowy 9 (2013) 4, pp. 53-60

The importance of users as a source of information for company innovation activity was raised in the 1980s by von Hippel. Today, a concept of a similar basis is known and developed in Europe under the name of User-Driven Innovation (UDI). The UDI is based on the belief that enterprises which are...

Persistent link: https://www.econbiz.de/10010390521

Culture’s Impact on Customer Motivation to Engage in Professional Service Enactments

Schumann, Jan Hendrik - 2012

Although professional service providers increasingly deliver their services globally, little is known about cross-cultural differences in customers' motivation to participate in service production. To address this lacuna, we survey a total of 2,284 banking customers in 11 countries on their...

Persistent link: https://www.econbiz.de/10013107753

User Innovation - Empirical Evidence from Russia

Zaytseva, Anna - 2013

Innovations are commonly seen as resulting from the commercialization of new ideas and technological goods by dedicated organizations, especially firms. This conception is reflected in a producer-oriented approach to science, technology and innovation policy-making (STI). However a new...

Persistent link: https://www.econbiz.de/10013083681

The Bright Side and Dark Side of Embedded Ties in Business-to-Business Innovation

Noordhoff, Corine - 2014

While the number and importance of joint innovation projects between suppliers and their customers continue to rise, the literature has yet to resolve a key question — do embedded ties with customers help or hurt supplier innovation? Drawing on both the tie strength and knowledge literatures,...

Persistent link: https://www.econbiz.de/10013068361

The Discontinuous Diffusion of User-Generated Content

Zhang, Yuchi - 2012

This research investigates the discontinuous diffusion process associated with User Generated Content (UGC). Specifically, we examine the daily views for a sample of videos posted on YouTube. We assume that the audience for each video is drawn from two segments that represent the initial...

Persistent link: https://www.econbiz.de/10013112459

Addressing the challenge of customer management for SMEs

Christopoulou, Alexandra; Gialelis, Panos - In: Spoudai : journal of economics and business 71 (2021) 3/4, pp. 68-85

Customer Management Softwares have become a critical strategy in business, since it became prominent that they improve a company's probability to achieve superior business results. Yet, for a company to be able to deliver superior portfolio management solutions, Technology, Data Analysis and...

Persistent link: https://www.econbiz.de/10013169362