The objective of this study is to investigate the effects of customer perceived value on customer purchase intention in the residential property market in Malaysia. The research proposes extension of Seth et al., 1991 model for property market by including relational aspect of the value as an...

The purpose of this study was to investigate the influence of selected customer perceived value factors on the consumer loyalty towards Mobile commerce in Malaysia towards fashion and apparel industry. This research mainly proposes on the integrated model of dependent variable loyalty of...

The study provides a comprehensive view of the research that has been conducted in the previous three decades on the topic of 'green consumer' in the marketing management domain and unravels the intellectual structure of the field along with the identification of core research gaps. Bibliometric...