services in an Islamic country, Iran. Design/methodology/approach – The authors validate a measurement model for customer …

Iran as an Islamic country. Findings – Findings support the notion that there are cultural differences between consumers in …

Islamic Republic of Iran, investigate whether such risks are in any way mitigated by a traveler ' s prior experience with the …/methodology/approach – The study examined survey data of 258 international tourists during their visit to Isfahan, Iran. Confirmatory factor … more likely to perceive Iran as safer than those on business or holiday. In addition, repeat travelers tended to have a …

Purpose – In recent years, increasing competition in communicational network of Iran has led to attracting more …

grocery retailers and to other parts of Iran. Practical implications The findings provide useful insight for practitioners in …

developed to collect data, and in total, 242 questionnaires of undergraduate students from four large universities in Iran were …

and consumption in Iran. Therefore, future work should explore how cultural values influence their buying behaviour in … Iran as one of major Islamic countries. Practical implications From a practical marketing perspective, firms interested in …

applied in Iran Aerospace Industries Organization (AIO). Findings – Providing a conceptual knowledge management framework can … be applied to organizations practically. This framework has been applied in a large case study in Iran and is supported … by practical implementation in AIO, one of the most important high‐tech industries in Iran. Practical implications – This …