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Essentials of marketing research
Zikmund, William G.; Babin, Barry J. - 2010 - 4. ed., Internat. ed.
Persistent link: https://www.econbiz.de/10004947228
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Marketing essentials : study text ; [for exams in 2008/2009] ; [also valid for exams up to June 2010]
Machattie, Kate - 2008 - 1. ed.
Persistent link: https://www.econbiz.de/10004947245
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Marketing information and research : study text ; [for exams in 2008/2009] ; [also valid for exams up to June 2010]
Vincent, Kellie - 2008 - 1. ed.
Persistent link: https://www.econbiz.de/10004947247
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Marketing essentials, assessing the marketing environment, marketing information and research stakeholder marketing : Assessment workbook ; [for exams in 2008/2009] ; [also valid f...
Machattie, Kate; Vincent, Kellie; Wright, Claire - 2008 - 1. ed.
Persistent link: https://www.econbiz.de/10004947249
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Marketing through turbulent times
Darroch, Jenny - 2010
Persistent link: https://www.econbiz.de/10004947252
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Stakeholder marketing : study text ; [for exams in 2008/2009] ; [also valid for exams up to June 2010]
Wright, Claire - 2008 - 1. ed.
Persistent link: https://www.econbiz.de/10004947253
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Assessing the marketing environment : study text ; [for exams in 2008/2009] ; [also valid for exams up to June 2010]
Vincent, Kellie (contributor) - 2008 - 1. ed.
Persistent link: https://www.econbiz.de/10004947255
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Government policy and program impacts on technology development, transfer and commercialization : international perspectives
Marshall, Kimball P. (contributor) - In: Journal of nonprofit & public sector marketing Vol. 13, nr. 1/2 (2009)
Persistent link: https://www.econbiz.de/10004947343
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Nonprofit and business sector collaboration : social enterprises, cause-related marketing, sponsorships, and other corporate-nonprofit dealings
Wymer, Walter (contributor) - In: Journal of nonprofit & public sector marketing Vol. 11, nr. 1 (2003)
Persistent link: https://www.econbiz.de/10004947376
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Public mental health marketing : developing a consumer attitude
Self, Donald R. (contributor) - In: Journal of nonprofit & public sector marketing Vol. 1, nr. 2/3 (1993)
Persistent link: https://www.econbiz.de/10004947377