The paper is devoted to the analysis of comprehension as the problem in public relations. Comprehension acts as the key problem in public relations, since the image of a company or the individual depends on the comprehension of an event. The specificity of public relations is the establishment...

The paper is devoted the problem of analysis of the influence of the public relations on social institutions in Russia. We applied the method of content analysis for study of influence of the public relations on social institutions in Russia. Our investigation consists of two stages. At the...

The paper deals with the problem of analysis of PR-tools and youth policy in political and socio-economic situation in Russia. We investigated the political and socio-economic situation and the polytechnic social space of the regions in Russia. The use of the communicative synergetic approach in...

The paper deals with the development of cognitive activity of students-future PR-specialists in the sphere of physical training. We concentrated on the problem of the development of students' cognitive activity, which influences the professional development of students-future PR-specialists....

The paper is devoted to the analysis of indicators of online reputation of Russian PR-agencies in the sphere of cinema and television. We made sociological investigation of 26 top-managers and directors of Russia PR-agencies (St.Petersburg). The main research method is expert deeper interview....

The paper is devoted to the analysis of online reputation of Russian PR-agency in the sphere of cinema and television. We made sociological investigation of 124 clients of Russia PR-agencies (St.Petersburg). The main research method is questionnaire. The sample method is snowball technique....

The paper is devoted to the analysis of problems of using of means of electronic communication in Russian PR-agencies. More wide using of an electronic communications brings not only benefits to management and employees of Russian PR-agencies. We made sociological investigation of 60 managers...

The paper is devoted to the analysis of strategies of maintaining of PR-agency's online reputation. Reverchuk N.I. in work "Influence of marketing security on the company's business reputation" define online reputation of the company as complex of evaluative ideas of target audiences about the...

The paper is devoted to analysis of impact of leadership on solving of intergenerational problems in Russian PR-agencies. Continuity of organizational life is the most important thing for solving of intergenerational problems in PR-agency. If managers have leadership skills, they can make...

The presentation is devoted to the ancient philosophical background of the innovation process theory. Plato's and Aristotle's philosophy is the examples of ancient philosophy. According to ancient approach, the innovative structure created by personality includes noumenal idea of investments and...