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A managerial capital perspective on chief marketing officer succession
Wang, Rui; Saboo, Alok R.; Grewal, Rajdeep - In: International journal of research in marketing : IJRM ; … 32 (2015) 2, pp. 164-178
Persistent link: https://www.econbiz.de/10011337508
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Stock Market Reactions to Customer and Competitor Orientations: The Case of Initial Public Offerings
Saboo, Alok R.; Grewal, Rajdeep - In: Marketing Science 32 (2013) 1, pp. 70-88
Recognizing that initial public offerings (IPOs) represent the debut of private firms on the public stage, this study investigates how pre-IPO customer and competitor orientations (CCOs) affect IPO outcomes. Building on information economics, we propose that CCOs influence investors' sentiments...
Persistent link: https://www.econbiz.de/10010631258
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Organizational debut on the public stage : marketing myopia and initial public offerings
Saboo, Alok R.; Chakravarty, Anindita; Grewal, Rajdeep - In: Marketing science : the marketing journal of the … 35 (2016) 4, pp. 656-675
Persistent link: https://www.econbiz.de/10011532665
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Stock market reactions to customer and competitor orientations : the case of initial public offerings
Saboo, Alok R.; Grewal, Rajdeep - In: Marketing science : the marketing journal of the … 32 (2013) 1, pp. 70-88
Persistent link: https://www.econbiz.de/10009725702
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Stock Market Reactions to Customer and Competitor Orientations: The Case of Initial Public Offerings
Saboo, Alok R.; Grewal, Rajdeep - In: Marketing science : the marketing journal of the … 32 (2013) 1, pp. 70-88
Persistent link: https://www.econbiz.de/10010071034
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Stock Market Reactions to Customer and Competitor Orientations : The Case of Initial Public Offerings
Saboo, Alok R. - 2013
Recognizing that initial public offerings (IPOs) represent the debut of private firms on the public stage, this study investigates how pre-IPO customer and competitor orientations (CCOs) affect IPO outcomes. Building on information economics, we propose that CCOs influence investors' sentiments...
Persistent link: https://www.econbiz.de/10013075889
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Mobility of top marketing and sales executives in business-to-business markets : a social network perspective
Wang, Rui; Gupta, Aditya; Grewal, Rajdeep - In: Journal of marketing research : JMR 54 (2017) 4, pp. 650-670
Persistent link: https://www.econbiz.de/10011743743
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Dynamic strategic groups : deriving spatial evolutionary paths
DeSarbo, Wayne; Grewal, Rajdeep; Wang, Rui - In: Strategic management journal 30 (2009) 13, pp. 1420-1439
Persistent link: https://www.econbiz.de/10003905660
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Dynamic strategic groups: deriving spatial evolutionary paths
Desarbo, Wayne S.; Grewal, Rajdeep; Wang, Rui - In: Strategic management journal 30 (2009) 13, pp. 1420-1439
Persistent link: https://www.econbiz.de/10008318683
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Dynamic Strategic Groups : Deriving Spatial Evolutionary Paths
DeSarbo, Wayne S. - 2016
Recent theoretical developments in the domain of strategic groups, specifically those related to cognitive groups and strategic group identity, seem to suggest that strategic group membership is likely to be relatively stable over time and that firms in a strategic group co-evolve. Yet...
Persistent link: https://www.econbiz.de/10012988937