Chen, Miao-Ling; Peng, Chi-Lu; Wei, An-Pin - In: Journal of Business Economics and Management 13 (2012) 4, pp. 724-744
<title>Abstract</title> This study examines how a firm's advertising and R&D affects the firm's β-risk and idiosyncratic risk, which are metrics of interest to both finance executives and senior management. Due to the existence of a non-normal and heteroscedasticity dataset, we use quantile regression to...