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Antecedents of green purchases: a survey in China

Chan, Ricky Y.K.; Lau, Lorett B.Y. - In: Journal of Consumer Marketing 17 (2000) 4, pp. 338-357

Examines the influence of cultural values, ecological affect and ecological knowledge on the green purchasing behavior of Chinese consumers. Using structural equation modeling to assess the significance that ecological affect and ecological knowledge have on green purchase intention and actual...

Persistent link: https://www.econbiz.de/10014848234

Segment intenders and non‐intenders in China’s property market: a hybrid approach

Wang, Charlie C.L.; Chan, Allan K.K.; Xiong Chen, Zhen - In: Journal of Consumer Marketing 18 (2001) 4, pp. 319-331

sample in China. The result indicates that psychological factors add incremental explanatory and predictive power to …, psychological factors were better than demographic variables in differentiating intenders from non‐intenders in China’s emerging …

Persistent link: https://www.econbiz.de/10014848264

Chinese women at the crossroads: an empirical study on their role orientations and consumption values in Chinese society

Sin, Leo Y.M.; So, Stella L.M.; Yau, Oliver H.M.; … - In: Journal of Consumer Marketing 18 (2001) 4, pp. 348-367

,000 Chinese females randomly selected in Hong Kong – one of the most important cities in Southern China. This study successfully …

Persistent link: https://www.econbiz.de/10014848266

Cross‐cultural consumer values, needs and purchase behavior

Kim, Jai‐Ok; Forsythe, Sandra; Gu, Qingliang; Jae … - In: Journal of Consumer Marketing 19 (2002) 6, pp. 481-502

, China and South Korea. Between self‐directed values and social affiliation values, self‐directed values were the underlying …

Persistent link: https://www.econbiz.de/10014848301

Parent‐child communications about consumption and advertising in China

Chan, Kara; McNeal, James U. - In: Journal of Consumer Marketing 20 (2003) 4, pp. 317-334

The current study examines how mainland Chinese parents communicate with their children about consumption and advertising. A survey of 1,665 parents of children aged six to 14 in Beijing, Nanjing and Chengdu was conducted in December 2001 to March 2002. Using Moore and Moschis’s typology of...

Persistent link: https://www.econbiz.de/10014848336

Consumer behavior of Chinese children: 1995‐2002

McNeal, James U.; Yeh, Chyon‐Hwa - In: Journal of Consumer Marketing 20 (2003) 6, pp. 542-554

Chinese children’s consumer behavior and their influence on the consumer behavior of their parents are examined in a manner that allows comparisons with major findings reported seven years ago. Most noticeable differences are that the children’s income has doubled and their spending has...

Persistent link: https://www.econbiz.de/10014848353

Consumer attitudes toward marketing in a transitional economy: a replication and extension

Cui, Geng; Cui, Geng - In: Journal of Consumer Marketing 21 (2004) 1, pp. 10-26

local companies. Based on a survey of four cities in mainland China, this research examines consumer attitudes toward … mainland China are less critical of marketing than their counterparts in advanced economies. Furthermore, consumer attitudes …

Persistent link: https://www.econbiz.de/10014848368

Interlinear or inscription? A comparative study of Chinese and American mall shoppers’ behavior

Li, Fuan; Zhou, Nan; Nicholls, J.A.F.; Zhuang, Guijun; … - In: Journal of Consumer Marketing 21 (2004) 1, pp. 51-61

This study compares the mall shopping behavior of Chinese and US consumers. Marked differences wee found between the two populations in their shopping motives, criteria for selecting the mall, and shopping behaviors. Unlike US shoppers, who visited the mall with diverse reasons, Chinese mall...

Persistent link: https://www.econbiz.de/10014848371

Consumption patterns of Chinese urban and rural consumers

Sun, Tao; Wu, Guohua - In: Journal of Consumer Marketing 21 (2004) 4, pp. 245-253

As an exploratory study on rural and urban consumers in an emerging market like China, this paper presents empirical … lifestyle differences reveal huge marketing potentials for MNCs and other foreign investors, who will ultimately move into China …

Persistent link: https://www.econbiz.de/10014848401

Chinese consumer market segments for foreign apparel products

Dickson, Marsha A.; Lennon, Sharron J.; Montalto, … - In: Journal of Consumer Marketing 21 (2004) 5, pp. 301-317

, China was used obtain basic knowledge on market segments of Chinese consumers with the potential to buy foreign apparel. The …

Persistent link: https://www.econbiz.de/10014848409