//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Advertising Strategies in Elec...
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Theorie
33
Theory
33
Game theory
21
Spieltheorie
21
Internet marketing
19
Online-Marketing
19
Social Web
17
Social web
17
E-commerce
16
Electronic Commerce
16
Consumer behaviour
15
Konsumentenverhalten
15
Advertising
14
Einzelhandel
14
Preismanagement
14
Pricing strategy
14
Retail trade
14
Werbung
14
Digital platform
13
Digitale Plattform
13
Lieferkette
13
Software
13
Supply chain
13
Competition
11
Gesundheitsversorgung
11
Health care
11
Online retailing
11
Online-Handel
11
Wettbewerb
11
Beziehungsmarketing
9
Gesundheitswesen
9
Health care system
9
Relationship marketing
9
Software development
9
Softwareentwicklung
9
USA
8
United States
8
Hospital
7
Krankenhaus
7
Software industry
7
more ...
less ...
Online availability
All
Undetermined
132
Free
55
Type of publication
All
Article
189
Book / Working Paper
112
Type of publication (narrower categories)
All
Article in journal
114
Aufsatz in Zeitschrift
114
Arbeitspapier
1
Aufsatzsammlung
1
Collection of articles of several authors
1
Graue Literatur
1
Non-commercial literature
1
Sammelwerk
1
Working Paper
1
more ...
less ...
Language
All
English
261
Undetermined
40
Author
All
Kumar, Subodha
206
Mookerjee, Vijay S.
60
Mookerjee, Vijay
49
Dawande, Milind
35
Liu, Dengpan
28
Qiu, Liangfei
26
Sriskandarajah, Chelliah
26
Janakiraman, Ganesh
14
Ji, Yonghua
13
Kumar, V.
10
Leone, Robert P.
10
Sethi, Suresh
10
Johar, Monica
8
Kumar, Naveen
8
Mookerjee, Radha
8
Sethi, Suresh P.
8
Singhal, Jaya
8
Singhal, Kalyan
8
Mehra, Amit
7
Mehrotra, Mili
7
Rivera, Michael
7
Sen, Arun
7
Yue, Wei T.
7
Demirezen, Emre M.
6
Dey, Debabrata
6
Janakiraman, Ramkumar
6
Mehta, Sameer
6
Tan, Yong
6
Zheng, Zhiqiang
6
Zhu, Yunxia
6
Bensoussan, Alain
5
Demirezen, Emre M
5
Hosseini, Leila
5
Mu, Liying
5
Yeh, Denny
5
Aseri, Manmohan
4
Bastani, Farokh
4
Bhattacharya, Siddharth
4
Gao, Yi
4
Guha, Samayita
4
more ...
less ...
Published in...
All
Information systems research : ISR
40
Production and Operations Management
39
Production and operations management : the flagship research journal of the Production and Operations Management Society
20
Management science : journal of the Institute for Operations Research and the Management Sciences
16
Production and operations management : an international journal of the Production and Operations Management Society
16
European journal of operational research : EJOR
7
Fox School of Business Research Paper
7
Mays Business School Research Paper
7
Journal of management information systems : JMIS
6
Management information systems : mis quarterly
6
European Journal of Operational Research
5
INFORMS journal on computing : JOC
5
Decision support systems : DSS ; the international journal
4
Information systems research : ISR ; an information systems journal of the Institute for Operations Research and the Management Sciences
4
Management Science
4
Manufacturing & service operations management : M & SOM
3
15th Annual Workshop on Information Technolgies & Systems (WITS) Paper
2
Decision Sciences
2
Decision sciences
2
Decision sciences : DS
2
Indian School of Business
2
Interfaces : the INFORMS journal on the practice of operations research
2
Journal of Operations Management
2
MIS quarterly
2
Operations research
2
16th Annual Workshop On Information Technologies and Systems, Milwaukee, Wisconsin, December
1
16th Annual Workshop on Information Technolgies & Systems (WITS) Paper
1
16th Annual Workshop on Information Technologies & Systems (WITS)
1
Annual Workshop on Information Technolgies & Systems (WITS) Paper
1
George Mason University School of Business Research Paper
1
IIE transactions / Institute of Industrial Engineers, Norcross, Ga : industrial engineering and development
1
INFOR : information systems and operational research
1
Journal of operations management
1
Nanyang Business School Research Paper
1
Operations research : the journal of the Operations Research Society of America
1
Paper / Institute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University
1
Proceedings of the 14th Annual Workshop On Information Technologies and Systems (WITS), December 2004, Washington D.C., USA, pp. 104-109
1
SpringerBriefs in Operations Management
1
SpringerBriefs in operations management
1
SpringerLink / Bücher
1
more ...
less ...
Source
All
ECONIS (ZBW)
225
Other ZBW resources
36
OLC EcoSci
26
RePEc
14
Showing
221
-
230
of
301
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
221
Detecting review manipulation on online platforms with hierarchical supervised learning
Kumar, Naveen
;
Venugopal, Deepak
;
Qiu, Liangfei
;
Kumar, …
- In:
Journal of management information systems : JMIS
35
(
2018
)
1
,
pp. 350-380
Persistent link: https://www.econbiz.de/10011885340
Saved in:
222
When a doctor knows, it shows : an empirical analysis of doctors' responses in a Q&A forum of an online healthcare portal
Khurana, Sandeep
;
Qiu, Liangfei
;
Kumar, Subodha
- In:
Information systems research : ISR
30
(
2019
)
3
,
pp. 872-891
Persistent link: https://www.econbiz.de/10012118896
Saved in:
223
Detecting anomalous online reviewers : an unsupervised approach using mixture models
Kumar, Naveen
;
Venugopal, Deepak
;
Qiu, Liangfei
;
Kumar, …
- In:
Journal of management information systems : JMIS
36
(
2019
)
4
,
pp. 1313-1346
Persistent link: https://www.econbiz.de/10012198670
Saved in:
224
Managing retail budget allocation between store labor and marketing activities
Perdikaki, Olga
;
Kumar, Subodha
;
Sriskandarajah, Chelliah
- In:
Production and operations management : an international …
26
(
2017
)
9
,
pp. 1615-1631
Persistent link: https://www.econbiz.de/10011747362
Saved in:
225
Understanding voluntary knowledge provision and content contribution through a social-media-based prediction market : a field experiment
Qiu, Liangfei
;
Kumar, Subodha
- In:
Information systems research : ISR
28
(
2017
)
3
,
pp. 529-546
Persistent link: https://www.econbiz.de/10011754093
Saved in:
226
Needle exchange for controlling HIV spread under endogenous infectivity
Ji, Yonghua
;
Kumar, Subodha
;
Sethi, Suresh P.
- In:
INFOR : information systems and operational research
55
(
2017
)
2
,
pp. 93-117
Persistent link: https://www.econbiz.de/10011779731
Saved in:
227
The effects of social media content created by human brands on engagement : evidence from Indian general election 2014
Mallipeddi, Rakesh R.
;
Janakiraman, Ramkumar
;
Kumar, Subodha
- In:
Information systems research : ISR
32
(
2021
)
1
,
pp. 212-237
Persistent link: https://www.econbiz.de/10012594939
Saved in:
228
Exit, voice, and response on digital platforms : an empirical investigation of online management response strategies
Kumar, Naveen
;
Qiu, Liangfei
;
Kumar, Subodha
- In:
Information systems research : ISR
29
(
2018
)
4
,
pp. 849-870
Persistent link: https://www.econbiz.de/10011975874
Saved in:
229
Competitive strategies for brick-and-mortar stores to counter "showrooming"
Mehra, Amit
;
Kumar, Subodha
;
Raju, Jagmohan Singh
- In:
Management science : journal of the Institute for …
64
(
2018
)
7
,
pp. 3076-3090
Persistent link: https://www.econbiz.de/10011899711
Saved in:
230
Scheduling advertisements on a web page to maximize revenue
Kumar, Subodha
;
Jacob, Varghese S.
;
Sriskandarajah, Chelliah
- In:
European Journal of Operational Research
173
(
2006
)
3
,
pp. 1067-1089
Persistent link: https://www.econbiz.de/10005240015
Saved in:
First
Prev
19
20
21
22
23
24
25
26
27
28
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->