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Socio-cognitive determinants of consumers’ support for the fair trade movement

Chatzidakis, Andreas; Kastanakis, Minas; Stathopoulou, … - In: Journal of business ethics : JOBE 133 (2016) 1, pp. 95-109

Persistent link: https://www.econbiz.de/10011432812

Consumer branded #hashtag engagement : can creativity in TV advertising influence hashtag engagement?

Stathopoulou, Anastasia; Borel, Laurence; … - In: Psychology & marketing 34 (2017) 4, pp. 448-462

Persistent link: https://www.econbiz.de/10011674020

The effects of loyalty programs on customer satisfaction, trust, and loyalty toward high- and low-end fashion retailers

Stathopoulou, Anastasia; Balabanis, George - In: Journal of business research : JBR 69 (2016) 12, pp. 5801-5808

Persistent link: https://www.econbiz.de/10011597513

Favoritism toward foreign and domestic brands : a comparison of different theoretical explanations

Balabanis, George; Stathopoulou, Anastasia; Qiao, Jiayu - In: Journal of international marketing 27 (2019) 2, pp. 38-55

Persistent link: https://www.econbiz.de/10012060699

A multi-stakeholder view of social media as a supporting tool in higher education : an educator-student perspective

Stathopoulou, Anastasia; Siamagka, Nikoletta-Theofania; … - In: European management journal 37 (2019) 4, pp. 421-431

Persistent link: https://www.econbiz.de/10012063224

The effect of cultural value orientation on consumers' perceptions of luxury value and proclivity for luxury consumption

Stathopoulou, Anastasia; Balabanis, George - In: Journal of business research : JBR 102 (2019), pp. 298-312

Persistent link: https://www.econbiz.de/10012104013

The price of social status desire and public self-consciousness in luxury consumption

Balabanis, George; Stathopoulou, Anastasia - In: Journal of business research : JBR 123 (2021), pp. 463-475

Persistent link: https://www.econbiz.de/10012435345

What drives consumers towards shared luxury services? : a comparison of sequential versus simultaneous sharing

Boukis, Achilleas; Christodoulides, George; Semaan, Rania W. - In: Journal of business research : JBR 177 (2024), pp. 1-12

Persistent link: https://www.econbiz.de/10014550972

Advances in Advertising Research (Vol. VII) : Bridging the Gap between Advertising Academia and Practice

Christodoulides, George (ed.); Stathopoulou, Anastasia (ed.) - 2017

Focusing on a range of advertising formats, this book provides international state-of-the-art research inter alia on the fast evolving and increasingly complex advertising landscape that raises a number of challenges for advertisers. Further research is needed to guide choices regarding ad...

Persistent link: https://www.econbiz.de/10014020730

The blinding effects of team identification on sports corruption : cross-cultural evidence from Sub-Saharan African countries

Stathopoulou, Anastasia; Quansah, Tommy Kweku; … - In: Journal of business ethics : JBE 179 (2022) 2, pp. 511-529

Although the world of sports has witnessed numerous corruption scandals, the effects of perceived corruption in sports have not been sufficiently investigated in the literature. The aim of this paper is to examine how sports team identification weakens people’s perceptions of corruption in...

Persistent link: https://www.econbiz.de/10013440243