Purpose – The purpose of this paper is to study the impact of firm ' s reputation and ethnocentrism on young consumer …

news realm. Originality/value This study offers a pioneering indication of the extent of a sport-ethnocentrism nexus on …

ethnocentrism by CETSCALE. Factor analysis with varimax rotation was used to identify factors contributing to the observed degree of … ethnocentrism in brand choices. Findings – It was found that the quality of foreign brands was perceived to be generally higher and … high factor ratings on an ethnocentrism scale, which might indicate a positive bias towards local brands, Indian consumers …

Purpose – To examine the antecedents of consumer ethnocentrism, specifically with respect to Turkish consumers … of 540 individuals with e‐mail accounts. Consumer ethnocentrism is measured by the well‐tested CETSCALE. Results are … hypotheses were accepted. Xenophobia is found to have the greatest influence consumer ethnocentrism among Turkish consumers, and …

Purpose – The main purpose of this research is to empirically test how animosity, religiosity, and ethnocentrism … and ethnocentrism play mediating roles. Originality/value – The current study adds significantly to the body of knowledge … on consumer behavior, especially the roles of animosity, religiosity, and ethnocentrism. The findings can help marketing …

individuals from diverse origins. The existence of ethnocentrism inside the workplace has been observed to have repercussions for … by integrating ethnocentrism and human resource localisation variables. We used Andrew F. Hayes PROCESS V4.0 to assess … found that when employees have high CQ, the negative effect of ethnocentrism on localisation success weakens. Managers of …