and marketing innovation of local SMEs that offer their branded products in the fashion industry. While many previous … studies discuss technological and marketing innovation in well-established fashion industries, this study attempts to relate … market sensing and marketing performance from the less-established home fashion industry. Methodology, the sampling method …

characters imaginable. In The Kingdom of Prep, seasoned fashion journalist Maggie Bullock tells J.Crew's epic story for the first … different golden eras, and also eventually embodied the 'retail apocalypse' that rocked the global fashion industry and left …-glitter-sprinkled tale that traces the trajectory of American style, invites us into the inner sanctum of fashion's most bold-faced names …

Toward Walking Support -- 10 The Fashion-Oriented Transparent Insole Market: Fashioning Walking Support Insoles -- Part IV … private organization, began advocating shoe functionality over fashion in the 1960s and succeeded in changing corporate …

marketing, specifically focusing on the luxury fashion industry. The framework aims to highlight the role played by the industry … contribute to a better understanding of how luxury fashion brands can effectively incorporate sustainability into their marketing … framework derived from the literature review and systematic mapping approach, we examine its relevance in the luxury fashion …