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Fashion clothing : retailers' perspective and business strategies focusing on market segmentation
Rangaswamy, Easwaramoorthy; Periyasamy, Girija; … - In: World review of entrepreneurship, management and … 19 (2023) 1/2, pp. 31-46
Persistent link: https://www.econbiz.de/10013477545
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An examination of consumer's brand loyalty and purchase intention toward collaborations in the sport brand footwear industry
Heo, Yoon; Pedersen, Zack P.; Williams, Antonio S.; … - In: Sport marketing quarterly : preferred journal of the … 32 (2023) 4, pp. 320-331
Persistent link: https://www.econbiz.de/10014475747
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Consumer desires and the fluctuating balance between liquid and solid consumption : the case of finnish clothing libraries
Rosenberg, Laura M.; Weijo, Henri A.; Kerkelä, Iina - In: Journal of consumer research : JCR ; an … 50 (2023) 4, pp. 826-847
Persistent link: https://www.econbiz.de/10014444210
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Unpacking nontarget majority consumers' responses to modest fashion : how market controversy perpetuates marketplace exclusion
Audrezet, Alice; Parguel, Béatrice - In: Journal of marketing management : JMM ; journal of the … 39 (2023) 13/14, pp. 1302-1330
Persistent link: https://www.econbiz.de/10014427187
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Advertising and the character of English provincial department stores : c.1880-1914
Stobart, Jon - In: History of retailing and consumption 7 (2021) 1, pp. 98-114
Persistent link: https://www.econbiz.de/10012693764
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Indexing fashion Omnichannel Retailing performance
Bock, Tobias; Zawiasinski, Tim; Bug, Peter - 2017
Persistent link: https://www.econbiz.de/10012659867
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Making creativity, not innovation : lessons from the field of fashion
Hasse, Raimund; Nyfeler, Judith - In: Organizing creativity in the innovation journey, (pp. 249-267). 2021
Persistent link: https://www.econbiz.de/10012888541
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Couture clothes for show : the Incorporated Society of London Fashion Designers promotional designs for British cotton, wool and synthetic fibres : 1940s-1960s
Ness, Caroline - In: History of retailing and consumption 7 (2021) 2, pp. 193-216
Persistent link: https://www.econbiz.de/10012801673
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Customization in luxury brands: can valentino get personal?
Moreau, C. Page; Prandelli, Emanuela; Schreier, Martin; … - In: Journal of marketing research 57 (2020) 5, pp. 937-947
Persistent link: https://www.econbiz.de/10012271990
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From style to status and to power : when and why do stylistic choices in footwear make women feel and act powerful?
Dubois, David; Anik, Lalin - In: Aestetics and style in strategy, (pp. 77-100). 2021
Persistent link: https://www.econbiz.de/10012427864