Impulse buying is an immediate urge to make a purchase. Sports enthusiast tends to engage in impulse buying when it … comes to sports team merchandise. The paper attempts to investigate what factors lead to impulse buying of sports team … young sports enthusiasts belonging to the age bracket of 18-26. The results strongly support the claim that shopping …

"This book examines the initial impact of the coronavirus pandemic on global sport and the varying consequences of the … sport shutdown on all levels of society. It also considers the 'way out' for stakeholders and how they can attempt to get … the impact of Covid-19 on sport at all levels, from community sport - where local clubs, gyms and development programs had …