Gamification, or the use of game elements in non-game contexts, has become a popular and increasingly accepted method of engaging learners in educational settings. However, there have been few comparisons of different kinds of courses and students, particularly in terms of discipline and...

Purpose: The purpose of this paper is to engage the ecological model as a conceptual tool to examine the ethics of conducting research on LGBTQ+ individuals in the workplace. In particular, it focuses on outness and the act of outing in research. Design/methodology/approach: Established...

Purpose: Social media management is an emerging profession that is growing as companies increasingly adopt social media. The purpose of this paper is to analyze social media managers’ personal branding. Design/methodology/approach: In-depth qualitative data is drawn from 20 semi-structured...

Purpose: The practice of frontline employees articulating their brand voice and posting work-related content on social media has emerged; however, employee brand equity (EBE) research has yet to be linked to employees’ social media activity. This paper aims to take a methods-based approach to...