Maaß, Dennis; Spruit, Marco René; Waal, Peter de - In: Decision Analytics 1 (2014), pp. 1-17
the retail industry. This new situation imposes stronger requirements on demand forecasting methods. Due to shorter … product lifecycles historical sales information, which is the most important source of information used for demand forecasts … validated on real world data in an extensive case study at a large retail company in Western Europe. …