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The recognition and measurement of brand assets : an exploration of the accounting/marketing interface
El-Tawy, Nevine; Tollington, Tony - In: The marketing : accounting interface, (pp. 51-71). 2016
Persistent link: https://www.econbiz.de/10011442452
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Asset-based recognition criteria : a comprehensive view
El-Tawy, Nevine - In: Journal of Financial Reporting and Accounting 18 (2020) 2, pp. 251-275
Purpose: This paper aims to present a comprehensive view of the assets recognition criteria by providing a coherent set of pre-measurement themes that should be taken into consideration to be a candidate asset. Design/methodology/approach: This paper is a conceptual review paper. Findings: This...
Persistent link: https://www.econbiz.de/10012186792
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The recognition and measurement of brand assets : an exploration of the accounting/marketing interface
El-Tawy, Nevine; Tollington, Tony - In: Journal of marketing management : MM 24 (2008) 7/8, pp. 711-731
Persistent link: https://www.econbiz.de/10003768173
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Exploring the HRM/accounting interface on human assets : the case for artefact-based asset recognition criteria
Tollington, Tony; El-Tawy, Nevine - In: Journal of human resource costing & accounting : JHRCA 14 (2010) 1, pp. 28-47
Persistent link: https://www.econbiz.de/10003988974
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Some thoughts on the recognition of assets, notably in respect of intangible assets
El-Tawy, Nevine; Tollington, Tony - In: Accounting forum : advancing the interdisciplinary and … 37 (2013) 1, pp. 67-80
Persistent link: https://www.econbiz.de/10009724541
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Exploring the HRM/accounting interface on human assets: The case for artefact-based asset recognition criteria
Tollington, Tony; El-Tawy, Nevine - In: Journal of human resource costing & accounting : JHRCA 14 (2010) 1, pp. 28-48
Persistent link: https://www.econbiz.de/10008404725
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The recognition and measurement of brand assets: an exploration of the accounting/marketing interface
El-Tawy, Nevine; Tollington, Tony - In: Journal of marketing management : MM 24 (2008) 7, pp. 711-732
Persistent link: https://www.econbiz.de/10008416638
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Some thoughts on the recognition of assets, notably in respect of intangible assets
El-Tawy, Nevine; Tollington, Tony - In: Accounting forum : advancing the interdisciplinary and … 37 (2013) 1, pp. 67-80
Persistent link: https://www.econbiz.de/10010116947
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The recognition and measurement of brand assets: an exploration of the accounting-marketing interface
El-Tawy, Nevine; Tollington, Tony - In: Journal of marketing management : MM 24 (2008) 7-8, pp. 711-732
Persistent link: https://www.econbiz.de/10008111479
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How to regain public trust in audit firms? The case of the Financial Reporting Council
Eldaly, Mohamed Khaled; Abdel-Kader, Magdy - In: Accounting Research Journal 31 (2018) 3, pp. 343-359
Purpose: This study aims to provide a better understanding of the role of the Financial Reporting Council (FRC), as the unified regulator of the audit profession in the UK, in restoring public trust in audit profession in the UK. It further analyses the views of partners in the Big 4 audit...
Persistent link: https://www.econbiz.de/10012066024