Similar Search Results

Narrow search

Ideen : Werbetexten in einer neuen Medien- und Marketing-Epoche

Iezzi, Teressa - 2011 - Dt. Lizenzausg.

Persistent link: https://www.econbiz.de/10009315239

Measuring the digital economy : a new perspective

2014

A measurement agenda for the digital economy -- The digital economy today -- Investing in smart infrastructure …

Persistent link: https://www.econbiz.de/10010465926

Measuring the Digital Economy : A New Perspective

2014

The growing role of the digital economy in daily life has heightened demand for new data and measurement tools … areas of policy interest. The key objectives of this publication are to highlight measurement gaps and propose actions to … advance the measurement agenda. …

Persistent link: https://www.econbiz.de/10012448984

Measuring Youth Perceptions in the Direction of Brands on Digital Media Using Netnography

Farooqi, Raheel - 2021

This study explores and observe the motivations of youth in digital culture which influence them to follow and interact with brands on digital media through netnography. This technique try to adopt patron notion of youth in digital culture which influence them for youth follow brands official...

Persistent link: https://www.econbiz.de/10014087444