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68901
Capacity building for sustained competitive advantage: a conceptual framework
Shams, S. M. Riad
- In:
Marketing intelligence & planning
34
(
2016
)
5
,
pp. 671-691
Persistent link: https://www.econbiz.de/10011534908
Saved in:
68902
A multicultural blend : metaphors, cognitive social capital and multiculturalism
Elliot, Esi A.
;
Xiao, Yazhen
;
Wilson, Elizabeth J.
- In:
International marketing review
32
(
2015
)
2
,
pp. 200-218
Persistent link: https://www.econbiz.de/10011296965
Saved in:
68903
Fostering partner relationship management in B2B ecosystems of electronic media
Barac, Dušan
;
Ratkovic-Živanovic, Vanjica
;
Labus, Milica
- In:
The journal of business & industrial marketing
32
(
2017
)
8
,
pp. 1203-1216
Persistent link: https://www.econbiz.de/10011802831
Saved in:
68904
Customer relationship vulnerability : a new concept in relationship marketing
Cénophat, Sadrac
-
2018
Persistent link: https://www.econbiz.de/10011885009
Saved in:
68905
The opportunity to improve psychological competences of project managers in international businesses
Rodríguez-Rivero, Rocío
;
Ortiz-Marcos, Isabel
; …
- In:
Psychology & marketing
35
(
2018
)
2
,
pp. 150-159
Persistent link: https://www.econbiz.de/10011970164
Saved in:
68906
Credit lender-borrower relationship in the credit card market : implications for credit risk management strategy and relationshipmarketing
Oh, Joon-Hee
;
Johnston, Wesley J.
- In:
International business review : the official journal of …
23
(
2014
)
6
,
pp. 1086-1095
Persistent link: https://www.econbiz.de/10010485050
Saved in:
68907
Giving behaviors in Indonesia : motives and marketing implications for Islamic charities
Kasri, Rahmatina Awaliah
- In:
Journal of Islamic marketing : JIMA
4
(
2013
)
3
,
pp. 306-324
Persistent link: https://www.econbiz.de/10010190098
Saved in:
68908
The role of WOM and dynamic capability in B2B transactions
Kim, Hyekyoung
- In:
Journal of research in interactive marketing : …
8
(
2014
)
2
,
pp. 84-101
Persistent link: https://www.econbiz.de/10010387379
Saved in:
68909
Liquid consumption and Islam : The Continual Drift Adjustment (CDA) framework
Allayarova, Nilufar
;
Kadirov, Djavlonbek
;
Krisjanous, Jayne
- In:
Journal of Islamic marketing
15
(
2024
)
1
,
pp. 101-123
Persistent link: https://www.econbiz.de/10014451909
Saved in:
68910
The service dominant logic of marketing : dialog, debate, and directions
Lusch, Robert F.
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10004280580
Saved in:
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