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Usage Rates, Facebook Likes, and Online Piracy : Using Big Data to Manage Entertainment Products

Datta, Hannes - 2014

The rapid digitization of the entertainment industry urges managers to find new ways to improve marketing effectiveness and combat online piracy. Smart devices and innovative online services generate brand-related tracking data that reflect consumers' brand engagement (e.g., digital usage rates,...

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Understanding the anatomy of data-driven business models - towards an empirical taxonomy

Engelbrecht, Adrian; Gerlach, Jin P.; Widjaja, Thomas - In: Discovery and diffusion of digital innovations : an …, (pp. 61-79). 2019

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Does high-frequency social media data improve forecasts of low-frequency consumer confidence measures?

Lehrer, Steven F.; Xie, Tian; Zeng, Tao - In: Journal of financial econometrics 19 (2021) 5, pp. 910-933

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Corporate network centrality score : methodologies and informativeness

Debreceny, Roger S.; Rahman, Asheq; Wang, Tawei - In: The journal of information systems : JIS ; a semiannual … 31 (2017) 3, pp. 23-43

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Identifying market structure : a deep network representation learning of social engagement

Yang, Yi; Zhang, Kunpeng; Kannan, P. K. - In: Journal of marketing 86 (2022) 4, pp. 37-56

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Leverage RAF to find domain experts on research social network services : a big data analytics methodology with MapReduce framework

Sun, Jianshan; Xu, Wei; Ma, Jian; Sun, Jiasen - In: International journal of production economics 165 (2015), pp. 185-193

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Business open big data analytics to support innovative leadership decision in Canada

Delanoy, Nadia; Kasztelnik, Karina - In: Business ethics and leadership : BEL 4 (2020) 2, pp. 56-74

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A framework for big data analytics in commercial social networks : a case study on sentiment analysis and fake review detection for marketing decision-making

Kauffmann, Erick; Peral, Jesús; Gil, David; … - In: Industrial marketing management : the international … 90 (2020), pp. 523-537

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Business value of big data analytics : a systems-theoretic approach and empirical test

Dong, John Qi; Yang, Chia-Han - In: Information & management : the internat. journal of … 57 (2020) 1, pp. 1-9

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"I know you are, but what am I?" : profiling cyberbullying based on charged language

Ho, Shuyuan Mary; Li, Wenyi - In: Computational & mathematical organization theory 28 (2022) 4, pp. 293-320

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