//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The impact of power distance b...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
79,134
Consumer behaviour
78,701
Markenführung
17,027
Brand management
17,005
Theorie
14,016
Theory
13,703
Markenimage
10,867
Brand image
10,652
Beziehungsmarketing
9,580
Relationship marketing
9,569
Markenartikel
9,126
Risk aversion
9,024
Risikoaversion
8,845
Brand
8,031
USA
5,824
Deutschland
5,724
Kundenzufriedenheit
5,627
Customer satisfaction
5,626
United States
5,598
Online-Handel
5,464
Online retailing
5,450
Social Web
5,443
Social web
5,438
Germany
5,111
Online-Marketing
5,109
Internet marketing
5,054
Experiment
4,625
Einzelhandel
4,443
Dienstleistungsqualität
4,389
Service quality
4,387
Retail trade
4,338
Werbewirkung
4,108
Advertising effects
4,049
Electronic Commerce
3,658
Verbraucherverhalten
3,572
Marketingmanagement
3,568
Marketing management
3,530
E-commerce
3,519
Werbung
3,449
Emotion
3,322
more ...
less ...
Online availability
All
Undetermined
34,573
Free
25,975
Type of publication
All
Article
70,046
Book / Working Paper
38,744
Journal
233
Other
32
Type of publication (narrower categories)
All
Article in journal
60,082
Aufsatz in Zeitschrift
60,082
Graue Literatur
10,206
Non-commercial literature
10,206
Working Paper
9,480
Arbeitspapier
8,421
Aufsatz im Buch
7,742
Book section
7,742
Hochschulschrift
3,651
Thesis
2,545
Collection of articles of several authors
1,548
Sammelwerk
1,548
Aufsatzsammlung
1,000
Case study
777
Fallstudie
777
Conference paper
618
Konferenzbeitrag
618
Bibliografie enthalten
460
Bibliography included
460
Konferenzschrift
445
Dissertation u.a. Prüfungsschriften
438
Collection of articles written by one author
377
Sammlung
377
Lehrbuch
335
Textbook
280
Reprint
261
Conference proceedings
220
Amtsdruckschrift
217
Government document
217
Article
201
Ratgeber
159
Guidebook
146
Handbook
93
Handbuch
93
Statistik
93
Systematic review
88
Übersichtsarbeit
88
Statistics
78
Forschungsbericht
64
Glossar enthalten
56
more ...
less ...
Language
All
English
94,599
German
10,276
Undetermined
3,212
French
462
Polish
133
Spanish
122
Italian
100
Russian
46
Swedish
44
Danish
31
Portuguese
30
Dutch
27
Lithuanian
24
Norwegian
22
Finnish
17
Hungarian
17
Romanian
12
Slovak
11
Czech
8
Croatian
7
Indonesian
7
Serbian
7
Slovenian
5
Bulgarian
4
Japanese
3
Kazakh
3
Multiple languages
3
Arabic
2
Chinese
2
Bosnian
1
Valencian
1
Macedonian
1
Malay (macrolanguage)
1
Turkish
1
more ...
less ...
Author
All
Esch, Franz-Rudolf
167
Burmann, Christoph
160
Huber, Frank
149
Bauer, Hans H.
117
Belk, Russell W.
116
Han, Heesup
116
Herrmann, Andreas
111
Grunert, Klaus G.
101
Mattila, Anna S.
100
Wiedmann, Klaus-Peter
100
Baumgarth, Carsten
97
Gierl, Heribert
95
Phau, Ian
92
Bruhn, Manfred
88
Lusk, Jayson L.
87
Melewar, T. C.
86
Meffert, Heribert
84
Sheth, Jagdish N.
83
Sutter, Matthias
79
Keller, Kevin Lane
78
Usman, Osly
78
Loureiro, Sandra Maria Correia
76
Foxall, Gordon R.
73
Sattler, Henrik
72
Bagozzi, Richard P.
71
Khare, Arpita
71
Nayga, Rodolfo M.
70
Ahlert, Dieter
69
Grewal, Dhruv
69
Septianto, Felix
69
Dwivedi, Yogesh Kumar
68
Wansink, Brian
68
Pelsmacker, Patrick de
67
Rajagopal
67
Tomczak, Torsten
67
Verhoef, Peter C.
67
Paul, Justin
66
Stavins, Joanna
66
Agarwal, Sumit
64
Ko, Eunju
63
more ...
less ...
Institution
All
National Bureau of Economic Research
650
Springer Fachmedien Wiesbaden
237
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
103
International Monetary Fund (IMF)
98
Institute for the Study of Labor (IZA)
53
Université Paris-Dauphine (Paris IX)
52
HAL
50
OECD
49
Verlag Dr. Kovač
45
American Marketing Association
38
European Association of Agricultural Economists - EAAE
38
International Monetary Fund
37
C.E.P.R. Discussion Papers
34
IGI Global
33
International Energy Agency
30
Information Resources Management Association
29
Gesellschaft zur Erforschung des Markenwesens
28
Institut für Demoskopie Allensbach
28
Books on Demand GmbH <Norderstedt>
25
Haufe-Lexware GmbH & Co. KG
22
Edward Elgar Publishing
21
Friedrich-Schiller-Universität Jena
20
CESifo
19
Institut für Schweizerisches Bankwesen <Zürich>
16
Nordic Council of Ministers
16
Universität Mannheim
16
Université Paris-Dauphine
16
Nomos Verlagsgesellschaft
15
INSEAD
14
Springer International Publishing
14
Center for Economic Research <Tilburg>
13
Christian-Albrechts-Universität zu Kiel
13
DIW Berlin (Deutsches Institut für Wirtschaftsforschung)
13
EconWPA
13
Gesellschaft für Konsum-, Markt- und Absatzforschung
13
Markenverband
13
Centre Interuniversitaire sur le Risque, les Politiques Économiques et l'Emploi (CIRPÉE)
12
RWTH Aachen
12
Springer Gabler <Firma>
12
Universität <Bremen> / Lehrstuhl für Innovatives Markenmanagement
12
more ...
less ...
Published in...
All
Journal of business research : JBR
2,262
Journal of retailing and consumer services
1,982
International journal of consumer studies
770
International journal of hospitality management
762
Psychology & marketing
718
The journal of brand management : an international journal
702
NBER working paper series
648
SpringerLink / Bücher
633
Journal of consumer research : JCR ; an interdisciplinary bimonthly
612
Working paper / National Bureau of Economic Research, Inc.
558
The journal of product & brand management
506
NBER Working Paper
489
Management science : journal of the Institute for Operations Research and the Management Sciences
466
Journal of marketing research : JMR
436
Asia Pacific journal of marketing and logistics
421
European journal of marketing : EJM
417
Tourism management : research, policies, practice
392
Journal of travel and tourism marketing
386
Journal of marketing management : MM
377
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
363
Journal of marketing
353
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
343
Journal of retailing
340
Journal of marketing communications
333
Journal of international consumer marketing
332
Economics letters
324
Marketing letters : a journal of research in marketing
321
Journal of fashion marketing and management
320
Cogent business & management
313
International journal of retail & distribution management
310
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
310
Journal of economic behavior & organization : JEBO
306
Journal of the Academy of Marketing Science
306
Journal of consumer behaviour : an international research review
302
The journal of consumer marketing
300
The international review of retail, distribution and consumer research
299
Journal of economic psychology : research in economic psychology and behavioral economics
295
Marketing intelligence & planning
294
International journal of contemporary hospitality management
290
Journal of business ethics : JOBE
280
more ...
less ...
Source
All
ECONIS (ZBW)
102,776
RePEc
2,573
USB Cologne (EcoSocSci)
2,039
EconStor
1,328
BASE
182
USB Cologne (business full texts)
83
OLC EcoSci
47
Other ZBW resources
19
ArchiDok
8
more ...
less ...
Showing
1
-
10
of
109,055
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Linking online niche sales to offline
brand
conditions
Son, Jungmin
;
Kim, Jikyung Jeanne
;
Choi, Jeonghye
;
Kim, …
- In:
Journal of business research : JBR
70
(
2017
),
pp. 74-84
Persistent link: https://www.econbiz.de/10011620252
Saved in:
2
A model of product portfolio design : guiding consumer search through
brand
positioning
Ke, T. Tony
;
Shin, Jiwoong
;
Yu, Jungju
- In:
Marketing science
42
(
2023
)
6
,
pp. 1101-1124
Persistent link: https://www.econbiz.de/10014436761
Saved in:
3
The relationship between risk aversion,
brand
trust,
brand
affect and loyalty : evidence from the FMCG industry
Mishra, Mukesh Kumar
;
Kesharwani, Ankit
;
Das, Dolly
- In:
Journal of Indian business research
8
(
2016
)
2
,
pp. 78-97
Persistent link: https://www.econbiz.de/10011659857
Saved in:
4
The interactive effect of power distance belief and consumers' status on preference for national (vs. private-label) brands
Wang, Jiexin
;
Torelli, Carlos J.
;
Lalwani, Ashok K.
- In:
Journal of business research : JBR
107
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012156656
Saved in:
5
Power distance belief and
brand
personality evaluations
Wang, Xuehua
;
Wang, Xiaoyu
;
Fang, Xiang
;
Jiang, Qingyun
- In:
Journal of business research : JBR
84
(
2018
),
pp. 89-99
Persistent link: https://www.econbiz.de/10011802786
Saved in:
6
The effects of uppercase vs. lowercase letters on consumers' perceptions and
brand
attitudes
Teng, Lefa
;
Xie, Chenxin
;
Liu, Tianjiao
;
Wang, Fan
; …
- In:
Journal of business research : JBR
136
(
2021
),
pp. 164-175
Persistent link: https://www.econbiz.de/10012663287
Saved in:
7
Effects of negative
brand
information : measuring impact of celebrity identification and
brand
commitment
Um, Nam-hyun
- In:
Journal of global marketing
26
(
2013
)
2
,
pp. 68-79
Persistent link: https://www.econbiz.de/10010189542
Saved in:
8
Follow the leader or go your own way : the use of logos and branding in AmeriCorps and similar federally funded service grant programs as a pre-cursor to sustainable branding
Chaifetz, Marshal
;
Smith, Nicholas Pace
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
4
,
pp. 358-366
Persistent link: https://www.econbiz.de/10012286206
Saved in:
9
Brand
management at a local scale : a case of "Ghost Awareness"
Ruão, Teresa
;
Marinho, Sandra
;
Balonas, Sara
;
Melo, …
- In:
Corporate reputation review : an international journal
19
(
2016
)
2
,
pp. 179-193
Persistent link: https://www.econbiz.de/10011552662
Saved in:
10
The moderating role of technology anxiety on
brand
service quality,
brand
image and their relation to
brand
loyalty
Syahida Abd Aziz
;
Muhammad Shahar Jusoh
;
Amlus, …
- In:
International journal of internet marketing and …
12
(
2018
)
3
,
pp. 270-289
Persistent link: https://www.econbiz.de/10011918364
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->