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Mobile payments adoption by US consumers : an extended TAM
Bailey, Ainsworth Anthony; Pentina, Iryna; Mishra, Aditya; … - In: International journal of retail & distribution management 45 (2017) 6, pp. 626-640
Persistent link: https://www.econbiz.de/10011747851
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Exploring effects of source similarity, message valence, and receiver regulatory focus on yelp review persuasiveness and purchase intentions
Pentina, Iryna; Bailey, Ainsworth Anthony; Zhang, Lixuan - In: Journal of marketing communications 24 (2018) 2, pp. 125-145
Persistent link: https://www.econbiz.de/10011852934
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Response to social media influencers : consumer dispositions as drivers
Bailey, Ainsworth Anthony; Mishrab, Aditya Shankar; … - In: International journal of consumer studies 47 (2023) 5, pp. 1979-1998
Persistent link: https://www.econbiz.de/10014335662
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The interplay of social influence and nature of fulfillment: Effects on consumer attitudes
Bailey, Ainsworth Anthony - In: Psychology & marketing 21 (2004) 4, pp. 263-278
Persistent link: https://www.econbiz.de/10006964769
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Evaluating consumer response to EDLPs
Bailey, Ainsworth Anthony - In: Journal of retailing and consumer services 15 (2008) 3, pp. 211-223
Persistent link: https://www.econbiz.de/10007914432
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Exploring factors influencing US millennial consumers' use of tap-and-go payment technology
Bailey, Ainsworth Anthony; Pentina, Iryna; Mishrab, … - In: The international review of retail, distribution and … 30 (2020) 2, pp. 143-163
Persistent link: https://www.econbiz.de/10012209856
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Non-fulfillment of promotional deals: the impact of gender and company reputation on consumers#8217 perceptions and attitudes
Bailey, Ainsworth Anthony - In: Journal of retailing and consumer services 12 (2005) 4, pp. 285-296
Persistent link: https://www.econbiz.de/10005922603
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Broken (promotional) promises: The impact of firm reputation and blame
Bailey, Ainsworth Anthony; Bonifield, Carolyn - In: Journal of marketing communications 16 (2010) 5, pp. 287-307
Persistent link: https://www.econbiz.de/10008453844
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Public Information and Consumer Skepticism Effects on Celebrity Endorsements: Studies among Young Consumers
Bailey, Ainsworth Anthony - In: Journal of marketing communications 13 (2007) 2, pp. 85-108
Persistent link: https://www.econbiz.de/10008125608
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Thiscompanysucks.com: the use of the Internet in negative consumer-to-consumer articulations
Bailey, Ainsworth Anthony - In: Journal of marketing communications 10 (2004) 3, pp. 169-182
Persistent link: https://www.econbiz.de/10008128281