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The effects of choice set size and information filtering mechanisms on online hotel booking
Denizci Guillet, Basak; Mattila, Anna; Gao, Yixing - In: International journal of hospitality management 87 (2020), pp. 1-8
Persistent link: https://www.econbiz.de/10012241897
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Effect of price change alert on perceptions of hotel attribute-based room pricing (ABP) versus traditional room pricing (TRP)
Gao, Yixing; Denizci Guillet, Basak; Wang, Peihao - In: International journal of hospitality management 92 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10012425209
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672672Chinese travelers' perceptions of demand-based pricing strategies of high-speed rail : a conjoint analysis approach
Denizci Guillet, Basak; Jiang, Tianke; Peng, Zixi; Law, … - In: Journal of revenue and pricing management 22 (2023) 1, pp. 72-84
Persistent link: https://www.econbiz.de/10013556589
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What recovery options to offer for loyalty reward program members : Dollars vs. Miles?
Hwang, Yoo Hee; Gao, Yixing; Mattila, Anna S. - In: International journal of hospitality management 87 (2020), pp. 1-7
Persistent link: https://www.econbiz.de/10012241760
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Visual design, message content, and benefit type : the case of a cause-related marketing campaign
Gao, Yixing; Wu, Luorong; Shin, Joongwon; Mattila, Anna S. - In: Journal of hospitality & tourism research : JHTR ; the … 44 (2020) 5, pp. 761-779
Persistent link: https://www.econbiz.de/10012230370
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An examination of popular pricing and price framing techniques in the hospitality industry and directions for future research
Mattila, Anna S.; Gao, Yixing - In: International journal of revenue management : IJRM 9 (2016) 2/3, pp. 175-185
Persistent link: https://www.econbiz.de/10011610465
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Atmospherics and the touristic experience
Mattila, Anna S.; Gao, Yixing - In: Design science in tourism : foundations of destination …, (pp. 151-160). 2017
Persistent link: https://www.econbiz.de/10011550649
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The impact of option popularity, social inclusion/exclusion, and self-affirmation on consumers’ propensity to choose green hotels
Gao, Yixing; Mattila, Anna S. - In: Journal of business ethics : JOBE 136 (2016) 3, pp. 575-585
Persistent link: https://www.econbiz.de/10011521808
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The impact of fellow consumers’ presence, appeal type, and action observability on consumers’ donation behaviors
Wu, Luorong; Gao, Yixing; Mattila, Anna S. - In: Cornell hospitality quarterly : CQ 58 (2017) 2, pp. 203-213
Persistent link: https://www.econbiz.de/10011731140
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The social influence of other consumers on consumers’ reward donations
Gao, Yixing; Mattila, Anna S. - In: International journal of hospitality management 77 (2019), pp. 504-511
Persistent link: https://www.econbiz.de/10011988872