//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Advertising : a decision-makin...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
USA
327,491
United States
290,386
Theorie
44,231
Theory
43,620
Schätzung
17,133
Deutschland
16,953
Estimation
16,318
Werbung
13,738
Germany
13,659
Großbritannien
11,457
Advertising
10,322
EU-Staaten
9,902
Japan
9,883
United Kingdom
9,623
EU countries
9,485
Konsumentenverhalten
8,826
Vereinigte Staaten
8,802
Consumer behaviour
8,728
Geldpolitik
8,308
Welt
7,925
Monetary policy
7,921
Marketing
7,848
World
7,706
Vergleich
7,499
Börsenkurs
7,277
Kanada
7,181
Share price
7,144
Comparison
7,124
Wirkungsanalyse
6,679
Canada
6,603
Impact assessment
6,459
Konjunktur
6,014
Business cycle
5,698
Wirtschaftswachstum
5,416
Finanzkrise
5,257
Produktivität
5,184
Kapitaleinkommen
5,159
Financial crisis
5,145
Economic growth
5,139
Capital income
5,132
more ...
less ...
Online availability
All
Free
57,861
Undetermined
37,335
Type of publication
All
Book / Working Paper
191,728
Article
173,801
Journal
4,285
Other
181
Database
8
Type of publication (narrower categories)
All
Article in journal
139,135
Aufsatz in Zeitschrift
139,135
Graue Literatur
63,138
Non-commercial literature
63,138
Working Paper
50,996
Arbeitspapier
46,836
Aufsatz im Buch
22,928
Book section
22,928
Hochschulschrift
12,252
Collection of articles of several authors
10,227
Sammelwerk
10,227
Thesis
9,239
Amtsdruckschrift
9,081
Government document
9,081
Lehrbuch
4,856
Aufsatzsammlung
4,574
Textbook
4,398
Konferenzschrift
4,067
Bibliografie enthalten
2,979
Bibliography included
2,979
Dissertation u.a. Prüfungsschriften
2,753
Case study
2,455
Fallstudie
2,455
Conference proceedings
2,313
Statistik
2,193
Bibliographie
1,902
Statistics
1,891
Glossar enthalten
1,687
Glossary included
1,687
Collection of articles written by one author
1,654
Sammlung
1,654
No longer published / No longer aquired
1,505
Bibliografie
948
Reprint
875
Conference paper
858
Konferenzbeitrag
858
Ratgeber
835
Handbook
771
Handbuch
771
Guidebook
727
more ...
less ...
Language
All
English
314,996
German
30,792
Undetermined
20,121
French
2,269
Spanish
1,139
Italian
455
Russian
401
Polish
155
Portuguese
144
Dutch
136
Hungarian
100
Swedish
82
Danish
33
Romanian
22
Czech
20
Finnish
20
Bulgarian
17
Norwegian
15
Croatian
12
Slovak
11
Serbian
9
Ukrainian
9
Japanese
7
Chinese
6
Lithuanian
5
Multiple languages
5
Turkish
5
Valencian
3
Korean
3
Slovenian
3
Arabic
2
Indonesian
2
Albanian
2
Afrikaans
1
Azerbaijani
1
Estonian
1
Latvian
1
Macedonian
1
Mongolian
1
Nepali
1
more ...
less ...
Author
All
Neumark, David
306
Glaeser, Edward L.
291
Bruhn, Manfred
265
Poterba, James M.
251
Heckman, James J.
245
Freeman, Richard B.
231
Auerbach, Alan J.
223
Gupta, Rangan
217
Cutler, David M.
216
Wolff, Edward N.
213
Autor, David H.
211
Gruber, Jonathan
206
Krueger, Alan B.
206
Bordo, Michael D.
204
Mitchell, Olivia S.
202
Caporale, Guglielmo Maria
200
Burkhauser, Richard V.
195
Goldin, Claudia
194
Katz, Lawrence F.
194
Cebula, Richard J.
193
Kotlikoff, Laurence J.
192
Feldstein, Martin S.
191
Stulz, René M.
191
Hanson, Gordon H.
189
Haltiwanger, John C.
188
Fairlie, Robert W.
183
Kotler, Philip
182
Pepels, Werner
182
Hamermesh, Daniel S.
174
Viscusi, W. Kip
173
Audretsch, David B.
172
Wise, David A.
166
Currie, Janet M.
165
Card, David E.
163
Slemrod, Joel
162
Gil-Alaña, Luis A.
161
Borjas, George J.
160
Chiswick, Barry R.
157
Acemoglu, Daron
156
Gordon, Robert J.
154
more ...
less ...
Institution
All
National Bureau of Economic Research
3,660
USA / General Accounting Office
716
Springer Fachmedien Wiesbaden
513
USA / Bureau of the Census
505
IGI Global
361
OECD
265
Brookings Institution
203
USA / Economic Research Service
192
USA / Congress / Joint Economic Committee
176
American Enterprise Institute for Public Policy Research
173
USA / Congress / Senate / Committee on Finance
170
Federal Reserve Bank of St. Louis
167
World Trade Organization
161
Edward Elgar Publishing
156
USA / Government Accountability Office
150
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
135
American Council of Voluntary Agencies for Foreign Service
123
USA / Bureau of Labor Statistics
122
USA / Congress / Budget Office
115
W. E. Upjohn Institute for Employment Research <Kalamazoo, Mich.>
115
USA / Congress / House of Representatives / Committee on Ways and Means
113
Russell Sage Foundation
105
USA / Congress / Senate / Committee on Banking, Housing and Urban Affairs
105
USA
99
Federal Reserve Bank of San Francisco
98
Verlag Dr. Kovač
98
Forschungsinstitut zur Zukunft der Arbeit
97
International Labour Organization (ILO), United Nations
92
USA / Congress / House of Representatives / Committee on Ways and Means / Committee on Ways and Means / Subcommittee on Trade
90
USA / Office of Technology Assessment
85
Federal Reserve Bank of New York
84
International Monetary Fund
84
Technical Assistance Information Cleaning House
84
USA / Congress / House of Representatives
82
Federal Reserve Bank of Chicago
81
World Bank
80
USA / Congress / Senate / Committee on Foreign Relations
78
United States / Congress / Joint Economic Committee
76
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
74
Council on Foreign Relations
70
more ...
less ...
Published in...
All
Working paper / National Bureau of Economic Research, Inc.
11,402
NBER working paper series
3,465
The American economic review
2,395
Discussion paper / Centre for Economic Policy Research
1,884
Discussion paper series / IZA
1,815
SpringerLink / Bücher
1,798
American journal of agricultural economics
1,557
The journal of finance : the journal of the American Finance Association
1,453
The review of economics and statistics
1,447
NBER Working Paper
1,361
The review of financial studies
1,338
Applied economics
1,219
Working paper
1,117
Economic review
926
IZA Discussion Papers
905
Southern economic journal
899
Journal of banking & finance
883
Economics letters
880
Economic inquiry : journal of the Western Economic Association International
876
Monthly labor review : MLR
859
National tax journal
849
Finance and economics discussion series
846
Journal of financial economics
839
Journal of financial and quantitative analysis : JFQA
807
The journal of futures markets
797
CESifo working papers
780
Journal of human resources : JHR
765
Journal of money, credit and banking : JMCB
743
The journal of economic perspectives : EP ; a journal of the American Economic Association
700
Journal of political economy
684
The journal of law & economics
645
The quarterly journal of economics
634
Challenge
633
Business horizons
614
American economic journal : a journal of the American Economic Association
607
Health affairs : at the intersection of health, health care, and policy
599
European journal of operational research : EJOR
596
ILR review : the journal of work and policy
594
Journal of business research : JBR
566
Journal of labor economics
547
more ...
less ...
Source
All
ECONIS (ZBW)
327,390
USB Cologne (EcoSocSci)
33,083
EconStor
5,114
RePEc
3,651
BASE
365
OLC EcoSci
233
ArchiDok
103
USB Cologne (business full texts)
52
Other ZBW resources
12
more ...
less ...
Showing
81
-
90
of
370,003
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
81
Werbung
im Wandel : 1945 - 1995 ; eine Sammlung von werbefachlichen Texten
Hundhausen, Carl
(
ed.
)
-
1972
Persistent link: https://www.econbiz.de/10000042225
Saved in:
82
Marketing communications
Crane, Edgar
-
1972
-
2. ed.
Persistent link: https://www.econbiz.de/10000042256
Saved in:
83
Die informierende Funktion der Wirtschaftswerbung : Probleme und Problemwandel
Brückner, Peter
-
1967
Persistent link: https://www.econbiz.de/10000044820
Saved in:
84
Werbung
und Verfassung
Lerche, Peter
-
1967
Persistent link: https://www.econbiz.de/10000044994
Saved in:
85
Standard-Lexikon
Werbung
, Verkaufsförderung, Öffentlichkeitsarbeit
Koschnick, Wolfgang J.
-
1996
Persistent link: https://www.econbiz.de/10000321824
Saved in:
86
Advertising
and consumer psychology
Percy, Larry
(
contributor
);
Woodside, Arch G.
(
contributor
)
-
1983
Persistent link: https://www.econbiz.de/10000330338
Saved in:
87
Werbung
Zentralausschuss der Werbewirtschaft
;
…
-
Bonn-Bad Godesberg : ZAW : IVW
-
1967(1968) - 1988
Persistent link: https://www.econbiz.de/10000356944
Saved in:
88
Journal of
advertising
research
New York, NY : Foundation
-
1.1960/61; 2.1962 -
Persistent link: https://www.econbiz.de/10000356956
Saved in:
89
Kulturfaktor
Werbung
: [
Werbung
im Spiegel der Gesellschaft]
Bergler, Reinhold
(
contributor
)
-
1989
Persistent link: https://www.econbiz.de/10000788525
Saved in:
90
Werbung
im und mit Sport
Dreyer, Axel
-
1986
Persistent link: https://www.econbiz.de/10000698424
Saved in:
First
Prev
5
6
7
8
9
10
11
12
13
14
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->