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Marken in Bewegung
Goslar, Julia (ed.); Barthel, Julia (contributor) - 2010 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003957380
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Design im Marketing : Mittel zum Zweck
Greger, Rudolf - 2009
Persistent link: https://www.econbiz.de/10008700092
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Analyse und Generierung von Designprägnanzen : Designstile als Determinanten der marketingorientierten Produktgestaltung
Lehnhardt, Jana-Maria - 1996
Persistent link: https://www.econbiz.de/10008729883
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The development of corporate image : a historiographic approach to a marketing concept
Furman, David M. - In: Corporate reputation review : an international journal 13 (2010/11) 1, pp. 63-75
Persistent link: https://www.econbiz.de/10003987874
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Predictable magic : unleash the power of design strategy to transform your business
Prahalad, Deepa; Sawhney, Ravi - 2010
Persistent link: https://www.econbiz.de/10008650739
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Business relationship portfolios and subcontractors' capabilities
Furlan, Andrea; Grandinetti, Roberto; Camuffo, Arnaldo - In: Industrial marketing management : the international … 38 (2009) 8, pp. 937-945
Persistent link: https://www.econbiz.de/10003924809
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Optimal design for social learning
Che, Yeon-Koo; Hörner, Johannes - 2015
Persistent link: https://www.econbiz.de/10011312348
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Promoting green and social consumer behavior : insights and implications for contemporary marketing
Winkler von Mohrenfels, Hannah - 2013
Persistent link: https://www.econbiz.de/10009722557
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How to spell marketing in 2015 : product development
Deinoff, Martin - In: Multichannel marketing ecosystems : [creating connected …, (pp. 211-221). 2014
Persistent link: https://www.econbiz.de/10010481820
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Marketing : value creation or value destruction?
Schöler, Lisa - 2013
Persistent link: https://www.econbiz.de/10009671641