Despite the increasing interest around alternative food networks and their huge growth in the last decades, they are still considered a complementary source of provision by most customers. Alternative food shoppers are faced with a "quantity dilemma", i.e., choosing how much food they want to...

Preface -- Chapter 1 : Consumer awareness and motivation for organic food consumption -- Chapter 2 : Pricing disparities -- Chapter 3 : Consumer decision-making process for organic food -- Chapter 4 : Promotional strategies for organic food marketing -- Chapter 5 : Selling organic foods through...

Globalization-driven food trade policies and the transformations of food regimes have led to modernizing food habits and the growing substitution of traditional foods by introduced/industrialized foods in the diets of urban people in sub-Saharan Africa. Such changes in food consumption habits...