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Translating Upwards : Linking the Neural and Social Sciences via Neuroeconomics

Levallois, Clement; Clithero, John A.; Wouters, Paul; … - 2015

The social and neural sciences share a common interest in understanding the mechanisms that underlie human behaviour. Yet, interactions between neuroscience and social science disciplines remain strikingly narrow and tenuous. We illustrate the scope and challenges for such interactions using the...

Persistent link: https://www.econbiz.de/10014158290

Towards a brain-to-society systems model of individual choice

Dubé, Laurette; Bechara, Antoine; Böckenholt, Ulf; … - In: Marketing Letters 20 (2009) 1, pp. 105-106

Persistent link: https://www.econbiz.de/10005680441

Towards a brain-to-society systems model of individual choice

Dubé, Laurette; Bechara, Antoine; Böckenholt, Ulf; … - In: Marketing Letters 19 (2008) 3, pp. 323-336

Persistent link: https://www.econbiz.de/10005680452

When does choice reveal preference? : moderators of heuristic versus goal-based choice

Drolet, Aimee; Luce, Mary Frances; Simonson, Itamar - In: Journal of consumer research : JCR ; an … 36 (2009/10) 1, pp. 137-147

Persistent link: https://www.econbiz.de/10003861097

Solidarity of purpose : building an understanding of consumers through a community of scholars

McGill, Ann L.; Peracchio, Laura A.; Luce, Mary Frances - In: Journal of consumer research : JCR ; an … 38 (2011/12) 1, pp. 2-8

Persistent link: https://www.econbiz.de/10009521181

Are consumers too trusting? : the effects of relationships with expert advisers

Schwartz, Janet; Luce, Mary Frances; Ariely, Dan - In: Journal of marketing research : JMR 48 (2011), pp. 163-174

Persistent link: https://www.econbiz.de/10009389947

Consumer wait management strategies for negative service events : a coping approach

Miller, Elizabeth Gelfand; Kahn, Barbara E.; Luce, Mary … - In: Journal of consumer research : JCR ; an … 34 (2007/08) 5, pp. 635-648

Persistent link: https://www.econbiz.de/10003724559

Understanding emotional reactions for negative services : the impact of efficacy beliefs and stage in process

Miller, Elizabeth Gelfand; Luce, Mary Frances; Kahn, … - In: Journal of service research : JSR 12 (2009/10) 1, pp. 87-99

Persistent link: https://www.econbiz.de/10003878848

The preference for moderation scale

Drolet, Aimee Leigh; Luce, Mary Frances; Jiang, Li; … - In: Journal of consumer research : JCR ; an … 47 (2021) 6, pp. 831-854

Persistent link: https://www.econbiz.de/10012504005

It is whether you win or lose : the importance of the overall probabilities of winning or losing in risky choice

Payne, John W. - In: Journal of risk and uncertainty : JRU 30 (2005) 1, pp. 5-19

Persistent link: https://www.econbiz.de/10002573536