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Advancements in mobile technologies mean that consumers can engage the digital world wherever they are and whenever they want. This intersection between the digital and the physical has important implications for consumer decision-making. We propose that mobile ecosystems vary in their...
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Many companies have adopted technology driven social learning platforms such as social CRM (crowdsourcing customer support from customers) to support knowledge sharing among customers. A number of these self-evolving online customer support communities have reported the emergence of a...
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Knowledge sharing and knowledge transfer within the corporation form an important source of knowledge capital within multinational corporations (MNCs). With the development of social media technologies, more and more MNCs are adopting knowledge sharing platform to facilitate the knowledge...
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