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Impact of Social Media Marketi...
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69
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67
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65
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64
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60
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59
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56
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54
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53
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52
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52
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51
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50
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50
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49
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48
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47
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47
Sigala, Marianna
47
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45
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45
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44
Freyer, Walter
44
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43
Huang, Songshan
42
Ivanov, Stanislav Hristov
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Li, Xiang
42
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41
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151
How can we improve
tourism
service experiences : insights from multi-stakeholders' interaction
Kar, Arpan Kumar
;
Choudhary, Shweta Kumari
;
Ilavarasan, …
- In:
Decision : official journal of Indian Institute of …
50
(
2023
)
1
,
pp. 73-89
Persistent link: https://www.econbiz.de/10014330236
Saved in:
152
Social media impact of
tourism
managers : a decision tree approach in happiness, social marketing and sustainability
Galiano-Coronil, Araceli
;
Blanco-Moreno, Sofía
; …
- In:
The journal of management development
42
(
2023
)
6
,
pp. 436-457
Persistent link: https://www.econbiz.de/10014332131
Saved in:
153
Specifics of online reputation management of hotel services intermediaries and their role in reputation creation
Kvítková, Zuzana
;
Petrů, Zdenka
- In:
Online reputation management in destination and …
,
(pp. 91-110)
.
2023
Persistent link: https://www.econbiz.de/10014284888
Saved in:
154
Understanding tourist behaviour towards destination selection based on social media information : an evaluation using unsupervised clustering algorithms
Ghosh, Prosenjit
;
Mukherjee, Sabyasachi
- In:
Journal of hospitality and tourism insights
6
(
2023
)
2
,
pp. 754-778
Persistent link: https://www.econbiz.de/10014362766
Saved in:
155
All hype or the real deal? : investigating user engagement with virtual influencers in
tourism
Xie-Carson, Li
;
Magor, Thomas
;
Benckendorff, Pierre
; …
- In:
Tourism management : research, policies, practice
99
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014320860
Saved in:
156
Myanmar's
tourism
: sustainability of ICT to support hotel sector for online booking and digital marketing
Myat, Aye Aye
;
Sharkasi, Nora
;
Rajasekera, Jay
- In:
Benchmarking : an international journal
30
(
2023
)
7
,
pp. 2486-2508
Persistent link: https://www.econbiz.de/10014338607
Saved in:
157
Why do Chinese tourists post selfie and who are they? : an exploratory study
Nong, Sunny Zhenzhen
;
Fong, Lawrence Hoc Nang
;
Hao, …
- In:
Tourism management perspectives : TMP
48
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014461404
Saved in:
158
Effectiveness of traditional and digital advertising platforms for the marketing of
tourism
Chiguvi, Douglas
-
2022
Persistent link: https://www.econbiz.de/10013503516
Saved in:
159
Flawed public diplomacy : when Croatia Instagram Riviera narrative destination branding ignores dark
tourism
amateurs
Seccardini, Gabriela
;
Desmoulins, Lucile
- In:
Journal of communication management
27
(
2023
)
2
,
pp. 277-292
Persistent link: https://www.econbiz.de/10014288534
Saved in:
160
Categorisation of cultural
tourism
attractions by tourist preference using location-based social network data : the case of Central, Hong Kong
Liu, Zhewei
;
Wang, Anqi
;
Weber, Karin
;
Chan, Edwin H. W.
; …
- In:
Tourism management : research, policies, practice
90
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013326608
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