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Distinctive Roles of Lead User...
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1
Distinctive roles of lead users and opinion leaders in the social networks of schoolchildren
Kratzer, Jan
;
Lettl, Christopher
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
4
,
pp. 646-659
Persistent link: https://www.econbiz.de/10003919326
Saved in:
2
Lead users in social networks of
children
Molenmaker, Linda Porificacao
;
Kratzer, Jan
; …
- In:
Young consumers : insight and ideas for responsible …
9
(
2008
)
2
,
pp. 90-103
Persistent link: https://www.econbiz.de/10003745618
Saved in:
3
The impact of network size and financial incentives on adoption and participation in new online communities
Becker, Jan U.
;
Clement, Michel
;
Schaedel, Ute
- In:
The journal of media economics
23
(
2010
)
3
,
pp. 165-179
Persistent link: https://www.econbiz.de/10008823249
Saved in:
4
Cultural barriers to organizational social media adoption
Miller, Andrew
- In:
Social knowledge : using social media to know what you know
,
(pp. 96-114)
.
2011
Persistent link: https://www.econbiz.de/10009010819
Saved in:
5
Adoption und Nutzung sozialer Online-Netzwerke : empirische Analysen zur Erklärung und Prognose des individuellen Nutzerverhaltens
Motullo, Marco
-
2011
Persistent link: https://www.econbiz.de/10013430934
Saved in:
6
Online social notworks and insights into marketing communications
Acer, Adam S.
;
Polonsky, Maxim
- In:
Journal of internet commerce
6
(
2007
)
4
,
pp. 55-72
Persistent link: https://www.econbiz.de/10003758740
Saved in:
7
Aus Vielen wird das Eins gefunden - wie Web 2.0 unsere Kommunikation verändert
Meckel, Miriam
- In:
Aus Politik und Zeitgeschichte : APuZ
58
(
2008
)
39
,
pp. 17-23
Persistent link: https://www.econbiz.de/10003759760
Saved in:
8
Quantifying the skewed distribution of activity in virtual communities within a longitudinal study
Schoberth, Thomas
;
Heinzl, Armin
;
Rafaeli, Sheizaf
-
2009
Persistent link: https://www.econbiz.de/10003850461
Saved in:
9
Manuelles Web-Monitoring
Hochberg, Jana
- In:
Web-Monitoring : Gewinnung und Analyse von Daten über …
,
(pp. 175-194)
.
2010
Persistent link: https://www.econbiz.de/10003938294
Saved in:
10
Strategien und Methoden zur Beherrschung des Chaos : die Segmentierung des Social Web
Klär, Kerstin
;
Tabino, Oliver
- In:
Web-Monitoring : Gewinnung und Analyse von Daten über …
,
(pp. 235-263)
.
2010
Persistent link: https://www.econbiz.de/10003938298
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