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Marketingmanagement
18
Marketing
17
Marketing management
17
Marketing theory
10
Marketingtheorie
10
USA
8
United States
8
International marketing
7
Internationales Marketing
7
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Vereinigte Staaten
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Perreault, William D.
39
McCarthy, Edmund Jerome
20
Hunter, Gary K.
16
Cannon, Joseph P.
14
MacCarthy, Edmund Jerome
3
Behrman, Douglas N.
2
Bunn, Michele D.
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Darden, William R.
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Riley, Jen
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American Marketing Association
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Fundamentals of marketing research ; Vol. 4
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ECONIS (ZBW)
37
USB Cologne (EcoSocSci)
10
OLC EcoSci
2
RePEc
1
Other ZBW resources
1
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Essentials of marketing : a marketing strategy planning approach
Perreault, William D.
;
Cannon, Joseph P.
;
McCarthy, …
-
2012
-
13. ed., [internat. student ed.]
Persistent link: https://www.econbiz.de/10009361706
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